New In 2024, Phone-Friendly Design The Importance of Aspect Ratio Considerations

New In 2024, Phone-Friendly Design The Importance of Aspect Ratio Considerations

Emma Lv12

Phone-Friendly Design: The Importance of Aspect Ratio Considerations

Best Practices for Creating Phone Aspect Ratio Vertical on Your Smartphone

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Detailed tutorials provided by the official channel

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When you’re taking a snapshot of someone or something and posting it to social media, you’ll need to decide if it’ll be a portrait or a landscape orientation. And that’s where the knowledge regarding the phone aspect ratio vertical comes in!

phone aspect ratio vertical

This post will dive into the rise of the phone aspect ratio vertical, including best practices on using phone ratio calculator and mobile vertical video size based on its final viewing platforms such as YouTube, Instagram, or broadcast.

In this article

01 [Why Vertical Videos Are in the Frame?](#Part 1)

02 [Different Aspect Ratios on Mobile Screens](#Part 2)

03 [Tips to Shoot a Vertical Video](#Part 3)

04 [Top 6 Practices for Creating Phone Aspect Ratio Vertical on Your Smartphone](#Part 4)

Part 1 Why Vertical Videos Are in the Frame?

Did you know that there are six aspect ratios in total for videos and photos that marketers and creators use? These aspect ratios are 9:16, 16:9, 1:1, 4:3, 3:2, 21:9. The first way to choose the right aspect ratio for your video is whether the video needs to be vertical or horizontal.

A video that’s portrait or vertical mode is taller than it is wide. The entire screen is devoted to vertical video capturing while gaining attention.

Smartphones are to be held vertically, and although you can view media always horizontally, it’s far simpler for watchers to consume media while keeping their mobile phones upright.

Vertical videos are available in different sizes, but the most standard instances come in the 9:16 aspect ratio. While the traditional format of watching videos on phones has been horizontal with an aspect ratio of 16:9, vertical videos are taller than more comprehensive, hence the reversed aspect ratio. And, this is the main reason you see vertical videos in the frame, and thus, they need to be fixed or rightly shot in terms of ideal phone aspect ratio vertical.

Part 2 Different Aspect Ratios on Mobile Screens

The aspect ratio also measures how tall or wide a display is. Still, it shouldn’t be mistaken for ‘display/screen size’ calculated by diagonally measuring throughout the screen.

The phone aspect ratio vertical is commonly written in proportions with the more petite figure on the right side and the more prominent figure on the left-hand side. It’s also sometimes called a decimal, the more prominent figure divided by, the more petite figure.

It means that a display aspect ratio of 16:9 can also be called an aspect ratio of 1.78, i.e., 16/9.

Types of Aspect ratio

16:9 Aspect Ratio

16:9 is one of the most common aspect ratios used on smartphones. Sometimes showcased as 1.78 or 4²:3², the aspect ratio has become typical for smartphones and other devices since 2010.

It generally means there will be 16 pixels in one direction for every 9 pixels in the other for a device with a 16:9 display.

16:9 aspect ratio

Devices with a 16:9 aspect ratio are usually broad, and they became the standard aspect ratio for smartphones because most contents are also available in the exact format. So you would enjoy videos and gaming in full widescreen quality on a 16:9 aspect ratio device.

On the other hand, you’ll experience the “Letterboxing effect“ on devices that aren’t available in 16:9 aspect ratios and where black bars/bands appear at the bottom and the top of the content you are wandering.

letterbox image

18:9 Aspect ratio

This 18:9 aspect ratio was born out of the need to maximize the size of displays without increasing the dimensions of phone sizes.

The narrow design of 18:9 aspect ratio devices assisted for better one-hand grip, smooth multitasking, enhanced usability, and more screen real estate, etc. Yet, because contents are highly present in the 16:9 aspect ratio, there will be “black bands” at the top, bottom or to your display’s right or left.

18:9 aspect ratio

The 18:9 aspect ratio allows for convenient usage of smartphones, provided we put the content-cropping and letterboxing aside.

19:9 Aspect ratio

19:9 is another smartphone aspect ratio that is becoming increasingly famous and used by top OEMs like Samsung, Huawei, ASUS, and Apple on their flagship devices.

The smartphones with a 19:9 aspect ratio are available with increased height and 19 pixels in single direction for every 9 pixels in the other. Similar to 18:9, devices with a 19:9 aspect ratio generally have pretty non-existent and slimmer bezels, but you’ll enjoy vast screen real estate with the latter.

Understanding iPhone Vertical Video Dimensions

Apple boasts a 16:9 screen for the versions of iPhone 5 onwards. Most Google/Android phones already had a 16:9 screen at that point. Thus, to export a vertical video, you would want it to be 9:16. (16:9 standing up!) and it’s the ideal size for iPhone vertical video dimensions.

The highest quality vertical video’s output is 720 Horizontal by 1280 vertical for 1080p (1080X1920).

The highest quality vertical video’s output is 576 horizontal by 1024 vertical for 720p (720X1280).

Vertical Phone Aspect Ratio for Video

Let’s now understand the mobile vertical video size! Vertical video is pretty higher than it is wide. Instead of being shown in a landscape orientation or widescreen format, the way video has traditionally intended for television and cinema and television, and the vertical video rotated by 90 degrees.

video aspect ratio

Hold your phone upright and record video in a 9:16 aspect ratio. Hence, the name vertical video is said to be!

It’s because if you horizontally hold your phone, the viewable screen area is 16:9 aspect ratio. The same standard is for most HDTV, video production, and cinema screen sizes.

Part 3 Tips to Shoot a Vertical Video

Besides using the photo ratio calculator, we’d like to enlist some tips on getting started with your phone aspect ratio vertical shooting.

1 – High production quality is not essential

Yes, the content is the king, and people or the end customers may not notice your video quality than the content. So, don’t be afraid when you start and move ahead with your DIY budget.

2 – Use the Ideal Dimensions

Whether it’s iPhone vertical video dimensions or other Android and Windows devices, you need to use the ideal dimensions already discussed above.

3 – Engage your audience better

You can incorporate little details within the video and engage your audience better. You can also add captions and burn them within the video.

4 – Optimize vertical videos

You can optimize vertical videos for viewing without sound. Try watching your videos without audio to see if they still make sense without that context. You likely won’t achieve the same excellent results made possible with good video marketing if they don’t.

5 – Capture Attention

Yes, you need to attract the audience and capture their attention within seconds. And, it’s the only or one of the best tricks t get your audience hooked for the long term. Don’t underestimate the significance of storytelling, and you can thus add them for creative looks.

Part 4 Top 6 Practices for Creating Phone Aspect Ratio Vertical on Your Smartphone

Are you looking to capture the video in the correct phone aspect ratio vertical? In this section, we will discuss a few helpful tips that will assist you in shooting a better vertical video in any condition you want to sort.

1 – Shoot in the desired or ideal aspect ratio

Any video bigger than the aspect ratio of 1:1 is vertical video.

It’s possible to create vertical videos two ways:

By framing a camera in portrait mode.

By rendering it vertically by scaling or cutting the video.

2 – Split the screen

You can use the tall height of the vertical frame to stack horizontal clips on top of each other creatively.

Clips can be related in appearance and content or appear to mend into one another. Various music videos have also used this technique.

You can also try merging various diagonal lines or clips for a unique look.

3 - Fill the vertical space

You can quickly fill vacant space in the frame automatically by getting closer to the subject.

fill vertical space

When the camera is angled down and raised high, you automatically get a deep frame for filming long shots that fill space.

The above-the-head perspective provides an attractive and latest POV that serves the exact purpose.

image pov

4 - Try not to shake (or use a gimbal or a selfie stick)

While watching a video, jerking camera movements are almost always disturbing and distracting. This must be avoided quickly from side to side when creating vertical videos with minimized space on sides.

While a normal 360-degree or pan rotation is outstanding (and even crucial), cameras cannot manage the data amount they must process once they begin to move too quickly.

Slow down when in doubt!

do not shake camera

5 - Remember to resize as per the platform

You don’t essentially have to shoot everything at eye level or arm’s length when you shoot videos vertically.

Changing your angles and shot length will assist make your videos more interactive, and you can create something compelling out of them within the video frame.

Screen recordings are usually horizontal, but they will be vertically viewed when you upload them to Instagram. They also make sure the edges did not get cut off while uploading them and the writing is still legible.

6 - Add graphics, fun text, GIFs, or stickers

Use text that complements visuals. Make sure your text isn’t highlighting your subject. Any graphics elements, such as stickers or emojis, should follow this exact approach.

Line them up where they’ll improve your video and scale them up as required.

Pro Tip: Use Wondershare Filmora Video Editor to get your desired phone aspect ratio vertical

Wondershare Filmora - Best Video Editor for Mac/Windows

Try It Free Try It Free

5,481,435 people have downloaded it.

Build unique custom animations without breaking a sweat.

Focus on creating epic stories and leave the details to Filmora’s auto features.

Start a creative adventure with drag & drop effects and endless possibilities.

Filmora simplifies advanced features to save you time and effort.

Filmora cuts out repetition so you can move on to your next creative breakthrough.

Filmora provides various functions to resize your video, which means you can change video bitrate or directly crop your video when exporting. Despite resizing a video, you can also zoom your video to highlight the best section of your video. Here are certain features or functions of Filmora to resize a video. Download it now and have a try!

Resize the video size and aspect ratio of video;

Crop/trim/cut video to highlight an object within the video;

Add multiple video effects

Export the edited video portion to a mobile device, DVD, or YouTube;

Supported OS: Mac OS X (above 10.10) and Windows (Windows 10 included).

Resize Video by Cropping

Step 1: Upload the video to the program

Firstly, upload your media via the “Import” tab or drag and drop it from the Windows File Explorer tab to the User’s Album.

Thereafter, drag videos from the User’s Album to the Timeline.

resize video filmora

Step 2: Crop the video

You can aim at a specific part of the video by cropping and resizing your video display dimensions. Hit the added video on Timeline, a “Crop, and Zoom” button to cut the video. It will appear in the options menu.

Hit it to bring up the editing panel and crop videos.

crop video filmora

Hit the Crop tab. Just hover the mouse to move and resize the marquee to decide how to crop the original video.

You have five options while video cropping at the bottom to assist you: Custom, 16:9, 4:3, 1:1, and 9:16 aspect radio.

Select Aspect Ratio of Project

After you launch Filmora, you can select the project aspect ratio. There are options among 16:9 (widescreen), 4:3 (standard), 9:16 (portrait), 1:1 (Instagram). Select the one you desire and begin by clicking the New Project.

set project aspect ratio filmora

Key Takeaways from This Episode

Understanding phone aspect ratio vertical on both the Windows and iPhone.

Different types of mobile vertical video sizes.

Best six practices to shoot the video in the proper phone aspect ratio vertical.

Try It Free Try It Free

When you’re taking a snapshot of someone or something and posting it to social media, you’ll need to decide if it’ll be a portrait or a landscape orientation. And that’s where the knowledge regarding the phone aspect ratio vertical comes in!

phone aspect ratio vertical

This post will dive into the rise of the phone aspect ratio vertical, including best practices on using phone ratio calculator and mobile vertical video size based on its final viewing platforms such as YouTube, Instagram, or broadcast.

In this article

01 [Why Vertical Videos Are in the Frame?](#Part 1)

02 [Different Aspect Ratios on Mobile Screens](#Part 2)

03 [Tips to Shoot a Vertical Video](#Part 3)

04 [Top 6 Practices for Creating Phone Aspect Ratio Vertical on Your Smartphone](#Part 4)

Part 1 Why Vertical Videos Are in the Frame?

Did you know that there are six aspect ratios in total for videos and photos that marketers and creators use? These aspect ratios are 9:16, 16:9, 1:1, 4:3, 3:2, 21:9. The first way to choose the right aspect ratio for your video is whether the video needs to be vertical or horizontal.

A video that’s portrait or vertical mode is taller than it is wide. The entire screen is devoted to vertical video capturing while gaining attention.

Smartphones are to be held vertically, and although you can view media always horizontally, it’s far simpler for watchers to consume media while keeping their mobile phones upright.

Vertical videos are available in different sizes, but the most standard instances come in the 9:16 aspect ratio. While the traditional format of watching videos on phones has been horizontal with an aspect ratio of 16:9, vertical videos are taller than more comprehensive, hence the reversed aspect ratio. And, this is the main reason you see vertical videos in the frame, and thus, they need to be fixed or rightly shot in terms of ideal phone aspect ratio vertical.

Part 2 Different Aspect Ratios on Mobile Screens

The aspect ratio also measures how tall or wide a display is. Still, it shouldn’t be mistaken for ‘display/screen size’ calculated by diagonally measuring throughout the screen.

The phone aspect ratio vertical is commonly written in proportions with the more petite figure on the right side and the more prominent figure on the left-hand side. It’s also sometimes called a decimal, the more prominent figure divided by, the more petite figure.

It means that a display aspect ratio of 16:9 can also be called an aspect ratio of 1.78, i.e., 16/9.

Types of Aspect ratio

16:9 Aspect Ratio

16:9 is one of the most common aspect ratios used on smartphones. Sometimes showcased as 1.78 or 4²:3², the aspect ratio has become typical for smartphones and other devices since 2010.

It generally means there will be 16 pixels in one direction for every 9 pixels in the other for a device with a 16:9 display.

16:9 aspect ratio

Devices with a 16:9 aspect ratio are usually broad, and they became the standard aspect ratio for smartphones because most contents are also available in the exact format. So you would enjoy videos and gaming in full widescreen quality on a 16:9 aspect ratio device.

On the other hand, you’ll experience the “Letterboxing effect“ on devices that aren’t available in 16:9 aspect ratios and where black bars/bands appear at the bottom and the top of the content you are wandering.

letterbox image

18:9 Aspect ratio

This 18:9 aspect ratio was born out of the need to maximize the size of displays without increasing the dimensions of phone sizes.

The narrow design of 18:9 aspect ratio devices assisted for better one-hand grip, smooth multitasking, enhanced usability, and more screen real estate, etc. Yet, because contents are highly present in the 16:9 aspect ratio, there will be “black bands” at the top, bottom or to your display’s right or left.

18:9 aspect ratio

The 18:9 aspect ratio allows for convenient usage of smartphones, provided we put the content-cropping and letterboxing aside.

19:9 Aspect ratio

19:9 is another smartphone aspect ratio that is becoming increasingly famous and used by top OEMs like Samsung, Huawei, ASUS, and Apple on their flagship devices.

The smartphones with a 19:9 aspect ratio are available with increased height and 19 pixels in single direction for every 9 pixels in the other. Similar to 18:9, devices with a 19:9 aspect ratio generally have pretty non-existent and slimmer bezels, but you’ll enjoy vast screen real estate with the latter.

Understanding iPhone Vertical Video Dimensions

Apple boasts a 16:9 screen for the versions of iPhone 5 onwards. Most Google/Android phones already had a 16:9 screen at that point. Thus, to export a vertical video, you would want it to be 9:16. (16:9 standing up!) and it’s the ideal size for iPhone vertical video dimensions.

The highest quality vertical video’s output is 720 Horizontal by 1280 vertical for 1080p (1080X1920).

The highest quality vertical video’s output is 576 horizontal by 1024 vertical for 720p (720X1280).

Vertical Phone Aspect Ratio for Video

Let’s now understand the mobile vertical video size! Vertical video is pretty higher than it is wide. Instead of being shown in a landscape orientation or widescreen format, the way video has traditionally intended for television and cinema and television, and the vertical video rotated by 90 degrees.

video aspect ratio

Hold your phone upright and record video in a 9:16 aspect ratio. Hence, the name vertical video is said to be!

It’s because if you horizontally hold your phone, the viewable screen area is 16:9 aspect ratio. The same standard is for most HDTV, video production, and cinema screen sizes.

Part 3 Tips to Shoot a Vertical Video

Besides using the photo ratio calculator, we’d like to enlist some tips on getting started with your phone aspect ratio vertical shooting.

1 – High production quality is not essential

Yes, the content is the king, and people or the end customers may not notice your video quality than the content. So, don’t be afraid when you start and move ahead with your DIY budget.

2 – Use the Ideal Dimensions

Whether it’s iPhone vertical video dimensions or other Android and Windows devices, you need to use the ideal dimensions already discussed above.

3 – Engage your audience better

You can incorporate little details within the video and engage your audience better. You can also add captions and burn them within the video.

4 – Optimize vertical videos

You can optimize vertical videos for viewing without sound. Try watching your videos without audio to see if they still make sense without that context. You likely won’t achieve the same excellent results made possible with good video marketing if they don’t.

5 – Capture Attention

Yes, you need to attract the audience and capture their attention within seconds. And, it’s the only or one of the best tricks t get your audience hooked for the long term. Don’t underestimate the significance of storytelling, and you can thus add them for creative looks.

Part 4 Top 6 Practices for Creating Phone Aspect Ratio Vertical on Your Smartphone

Are you looking to capture the video in the correct phone aspect ratio vertical? In this section, we will discuss a few helpful tips that will assist you in shooting a better vertical video in any condition you want to sort.

1 – Shoot in the desired or ideal aspect ratio

Any video bigger than the aspect ratio of 1:1 is vertical video.

It’s possible to create vertical videos two ways:

By framing a camera in portrait mode.

By rendering it vertically by scaling or cutting the video.

2 – Split the screen

You can use the tall height of the vertical frame to stack horizontal clips on top of each other creatively.

Clips can be related in appearance and content or appear to mend into one another. Various music videos have also used this technique.

You can also try merging various diagonal lines or clips for a unique look.

3 - Fill the vertical space

You can quickly fill vacant space in the frame automatically by getting closer to the subject.

fill vertical space

When the camera is angled down and raised high, you automatically get a deep frame for filming long shots that fill space.

The above-the-head perspective provides an attractive and latest POV that serves the exact purpose.

image pov

4 - Try not to shake (or use a gimbal or a selfie stick)

While watching a video, jerking camera movements are almost always disturbing and distracting. This must be avoided quickly from side to side when creating vertical videos with minimized space on sides.

While a normal 360-degree or pan rotation is outstanding (and even crucial), cameras cannot manage the data amount they must process once they begin to move too quickly.

Slow down when in doubt!

do not shake camera

5 - Remember to resize as per the platform

You don’t essentially have to shoot everything at eye level or arm’s length when you shoot videos vertically.

Changing your angles and shot length will assist make your videos more interactive, and you can create something compelling out of them within the video frame.

Screen recordings are usually horizontal, but they will be vertically viewed when you upload them to Instagram. They also make sure the edges did not get cut off while uploading them and the writing is still legible.

6 - Add graphics, fun text, GIFs, or stickers

Use text that complements visuals. Make sure your text isn’t highlighting your subject. Any graphics elements, such as stickers or emojis, should follow this exact approach.

Line them up where they’ll improve your video and scale them up as required.

Pro Tip: Use Wondershare Filmora Video Editor to get your desired phone aspect ratio vertical

Wondershare Filmora - Best Video Editor for Mac/Windows

Try It Free Try It Free

5,481,435 people have downloaded it.

Build unique custom animations without breaking a sweat.

Focus on creating epic stories and leave the details to Filmora’s auto features.

Start a creative adventure with drag & drop effects and endless possibilities.

Filmora simplifies advanced features to save you time and effort.

Filmora cuts out repetition so you can move on to your next creative breakthrough.

Filmora provides various functions to resize your video, which means you can change video bitrate or directly crop your video when exporting. Despite resizing a video, you can also zoom your video to highlight the best section of your video. Here are certain features or functions of Filmora to resize a video. Download it now and have a try!

Resize the video size and aspect ratio of video;

Crop/trim/cut video to highlight an object within the video;

Add multiple video effects

Export the edited video portion to a mobile device, DVD, or YouTube;

Supported OS: Mac OS X (above 10.10) and Windows (Windows 10 included).

Resize Video by Cropping

Step 1: Upload the video to the program

Firstly, upload your media via the “Import” tab or drag and drop it from the Windows File Explorer tab to the User’s Album.

Thereafter, drag videos from the User’s Album to the Timeline.

resize video filmora

Step 2: Crop the video

You can aim at a specific part of the video by cropping and resizing your video display dimensions. Hit the added video on Timeline, a “Crop, and Zoom” button to cut the video. It will appear in the options menu.

Hit it to bring up the editing panel and crop videos.

crop video filmora

Hit the Crop tab. Just hover the mouse to move and resize the marquee to decide how to crop the original video.

You have five options while video cropping at the bottom to assist you: Custom, 16:9, 4:3, 1:1, and 9:16 aspect radio.

Select Aspect Ratio of Project

After you launch Filmora, you can select the project aspect ratio. There are options among 16:9 (widescreen), 4:3 (standard), 9:16 (portrait), 1:1 (Instagram). Select the one you desire and begin by clicking the New Project.

set project aspect ratio filmora

Key Takeaways from This Episode

Understanding phone aspect ratio vertical on both the Windows and iPhone.

Different types of mobile vertical video sizes.

Best six practices to shoot the video in the proper phone aspect ratio vertical.

Try It Free Try It Free

When you’re taking a snapshot of someone or something and posting it to social media, you’ll need to decide if it’ll be a portrait or a landscape orientation. And that’s where the knowledge regarding the phone aspect ratio vertical comes in!

phone aspect ratio vertical

This post will dive into the rise of the phone aspect ratio vertical, including best practices on using phone ratio calculator and mobile vertical video size based on its final viewing platforms such as YouTube, Instagram, or broadcast.

In this article

01 [Why Vertical Videos Are in the Frame?](#Part 1)

02 [Different Aspect Ratios on Mobile Screens](#Part 2)

03 [Tips to Shoot a Vertical Video](#Part 3)

04 [Top 6 Practices for Creating Phone Aspect Ratio Vertical on Your Smartphone](#Part 4)

Part 1 Why Vertical Videos Are in the Frame?

Did you know that there are six aspect ratios in total for videos and photos that marketers and creators use? These aspect ratios are 9:16, 16:9, 1:1, 4:3, 3:2, 21:9. The first way to choose the right aspect ratio for your video is whether the video needs to be vertical or horizontal.

A video that’s portrait or vertical mode is taller than it is wide. The entire screen is devoted to vertical video capturing while gaining attention.

Smartphones are to be held vertically, and although you can view media always horizontally, it’s far simpler for watchers to consume media while keeping their mobile phones upright.

Vertical videos are available in different sizes, but the most standard instances come in the 9:16 aspect ratio. While the traditional format of watching videos on phones has been horizontal with an aspect ratio of 16:9, vertical videos are taller than more comprehensive, hence the reversed aspect ratio. And, this is the main reason you see vertical videos in the frame, and thus, they need to be fixed or rightly shot in terms of ideal phone aspect ratio vertical.

Part 2 Different Aspect Ratios on Mobile Screens

The aspect ratio also measures how tall or wide a display is. Still, it shouldn’t be mistaken for ‘display/screen size’ calculated by diagonally measuring throughout the screen.

The phone aspect ratio vertical is commonly written in proportions with the more petite figure on the right side and the more prominent figure on the left-hand side. It’s also sometimes called a decimal, the more prominent figure divided by, the more petite figure.

It means that a display aspect ratio of 16:9 can also be called an aspect ratio of 1.78, i.e., 16/9.

Types of Aspect ratio

16:9 Aspect Ratio

16:9 is one of the most common aspect ratios used on smartphones. Sometimes showcased as 1.78 or 4²:3², the aspect ratio has become typical for smartphones and other devices since 2010.

It generally means there will be 16 pixels in one direction for every 9 pixels in the other for a device with a 16:9 display.

16:9 aspect ratio

Devices with a 16:9 aspect ratio are usually broad, and they became the standard aspect ratio for smartphones because most contents are also available in the exact format. So you would enjoy videos and gaming in full widescreen quality on a 16:9 aspect ratio device.

On the other hand, you’ll experience the “Letterboxing effect“ on devices that aren’t available in 16:9 aspect ratios and where black bars/bands appear at the bottom and the top of the content you are wandering.

letterbox image

18:9 Aspect ratio

This 18:9 aspect ratio was born out of the need to maximize the size of displays without increasing the dimensions of phone sizes.

The narrow design of 18:9 aspect ratio devices assisted for better one-hand grip, smooth multitasking, enhanced usability, and more screen real estate, etc. Yet, because contents are highly present in the 16:9 aspect ratio, there will be “black bands” at the top, bottom or to your display’s right or left.

18:9 aspect ratio

The 18:9 aspect ratio allows for convenient usage of smartphones, provided we put the content-cropping and letterboxing aside.

19:9 Aspect ratio

19:9 is another smartphone aspect ratio that is becoming increasingly famous and used by top OEMs like Samsung, Huawei, ASUS, and Apple on their flagship devices.

The smartphones with a 19:9 aspect ratio are available with increased height and 19 pixels in single direction for every 9 pixels in the other. Similar to 18:9, devices with a 19:9 aspect ratio generally have pretty non-existent and slimmer bezels, but you’ll enjoy vast screen real estate with the latter.

Understanding iPhone Vertical Video Dimensions

Apple boasts a 16:9 screen for the versions of iPhone 5 onwards. Most Google/Android phones already had a 16:9 screen at that point. Thus, to export a vertical video, you would want it to be 9:16. (16:9 standing up!) and it’s the ideal size for iPhone vertical video dimensions.

The highest quality vertical video’s output is 720 Horizontal by 1280 vertical for 1080p (1080X1920).

The highest quality vertical video’s output is 576 horizontal by 1024 vertical for 720p (720X1280).

Vertical Phone Aspect Ratio for Video

Let’s now understand the mobile vertical video size! Vertical video is pretty higher than it is wide. Instead of being shown in a landscape orientation or widescreen format, the way video has traditionally intended for television and cinema and television, and the vertical video rotated by 90 degrees.

video aspect ratio

Hold your phone upright and record video in a 9:16 aspect ratio. Hence, the name vertical video is said to be!

It’s because if you horizontally hold your phone, the viewable screen area is 16:9 aspect ratio. The same standard is for most HDTV, video production, and cinema screen sizes.

Part 3 Tips to Shoot a Vertical Video

Besides using the photo ratio calculator, we’d like to enlist some tips on getting started with your phone aspect ratio vertical shooting.

1 – High production quality is not essential

Yes, the content is the king, and people or the end customers may not notice your video quality than the content. So, don’t be afraid when you start and move ahead with your DIY budget.

2 – Use the Ideal Dimensions

Whether it’s iPhone vertical video dimensions or other Android and Windows devices, you need to use the ideal dimensions already discussed above.

3 – Engage your audience better

You can incorporate little details within the video and engage your audience better. You can also add captions and burn them within the video.

4 – Optimize vertical videos

You can optimize vertical videos for viewing without sound. Try watching your videos without audio to see if they still make sense without that context. You likely won’t achieve the same excellent results made possible with good video marketing if they don’t.

5 – Capture Attention

Yes, you need to attract the audience and capture their attention within seconds. And, it’s the only or one of the best tricks t get your audience hooked for the long term. Don’t underestimate the significance of storytelling, and you can thus add them for creative looks.

Part 4 Top 6 Practices for Creating Phone Aspect Ratio Vertical on Your Smartphone

Are you looking to capture the video in the correct phone aspect ratio vertical? In this section, we will discuss a few helpful tips that will assist you in shooting a better vertical video in any condition you want to sort.

1 – Shoot in the desired or ideal aspect ratio

Any video bigger than the aspect ratio of 1:1 is vertical video.

It’s possible to create vertical videos two ways:

By framing a camera in portrait mode.

By rendering it vertically by scaling or cutting the video.

2 – Split the screen

You can use the tall height of the vertical frame to stack horizontal clips on top of each other creatively.

Clips can be related in appearance and content or appear to mend into one another. Various music videos have also used this technique.

You can also try merging various diagonal lines or clips for a unique look.

3 - Fill the vertical space

You can quickly fill vacant space in the frame automatically by getting closer to the subject.

fill vertical space

When the camera is angled down and raised high, you automatically get a deep frame for filming long shots that fill space.

The above-the-head perspective provides an attractive and latest POV that serves the exact purpose.

image pov

4 - Try not to shake (or use a gimbal or a selfie stick)

While watching a video, jerking camera movements are almost always disturbing and distracting. This must be avoided quickly from side to side when creating vertical videos with minimized space on sides.

While a normal 360-degree or pan rotation is outstanding (and even crucial), cameras cannot manage the data amount they must process once they begin to move too quickly.

Slow down when in doubt!

do not shake camera

5 - Remember to resize as per the platform

You don’t essentially have to shoot everything at eye level or arm’s length when you shoot videos vertically.

Changing your angles and shot length will assist make your videos more interactive, and you can create something compelling out of them within the video frame.

Screen recordings are usually horizontal, but they will be vertically viewed when you upload them to Instagram. They also make sure the edges did not get cut off while uploading them and the writing is still legible.

6 - Add graphics, fun text, GIFs, or stickers

Use text that complements visuals. Make sure your text isn’t highlighting your subject. Any graphics elements, such as stickers or emojis, should follow this exact approach.

Line them up where they’ll improve your video and scale them up as required.

Pro Tip: Use Wondershare Filmora Video Editor to get your desired phone aspect ratio vertical

Wondershare Filmora - Best Video Editor for Mac/Windows

Try It Free Try It Free

5,481,435 people have downloaded it.

Build unique custom animations without breaking a sweat.

Focus on creating epic stories and leave the details to Filmora’s auto features.

Start a creative adventure with drag & drop effects and endless possibilities.

Filmora simplifies advanced features to save you time and effort.

Filmora cuts out repetition so you can move on to your next creative breakthrough.

Filmora provides various functions to resize your video, which means you can change video bitrate or directly crop your video when exporting. Despite resizing a video, you can also zoom your video to highlight the best section of your video. Here are certain features or functions of Filmora to resize a video. Download it now and have a try!

Resize the video size and aspect ratio of video;

Crop/trim/cut video to highlight an object within the video;

Add multiple video effects

Export the edited video portion to a mobile device, DVD, or YouTube;

Supported OS: Mac OS X (above 10.10) and Windows (Windows 10 included).

Resize Video by Cropping

Step 1: Upload the video to the program

Firstly, upload your media via the “Import” tab or drag and drop it from the Windows File Explorer tab to the User’s Album.

Thereafter, drag videos from the User’s Album to the Timeline.

resize video filmora

Step 2: Crop the video

You can aim at a specific part of the video by cropping and resizing your video display dimensions. Hit the added video on Timeline, a “Crop, and Zoom” button to cut the video. It will appear in the options menu.

Hit it to bring up the editing panel and crop videos.

crop video filmora

Hit the Crop tab. Just hover the mouse to move and resize the marquee to decide how to crop the original video.

You have five options while video cropping at the bottom to assist you: Custom, 16:9, 4:3, 1:1, and 9:16 aspect radio.

Select Aspect Ratio of Project

After you launch Filmora, you can select the project aspect ratio. There are options among 16:9 (widescreen), 4:3 (standard), 9:16 (portrait), 1:1 (Instagram). Select the one you desire and begin by clicking the New Project.

set project aspect ratio filmora

Key Takeaways from This Episode

Understanding phone aspect ratio vertical on both the Windows and iPhone.

Different types of mobile vertical video sizes.

Best six practices to shoot the video in the proper phone aspect ratio vertical.

Try It Free Try It Free

When you’re taking a snapshot of someone or something and posting it to social media, you’ll need to decide if it’ll be a portrait or a landscape orientation. And that’s where the knowledge regarding the phone aspect ratio vertical comes in!

phone aspect ratio vertical

This post will dive into the rise of the phone aspect ratio vertical, including best practices on using phone ratio calculator and mobile vertical video size based on its final viewing platforms such as YouTube, Instagram, or broadcast.

In this article

01 [Why Vertical Videos Are in the Frame?](#Part 1)

02 [Different Aspect Ratios on Mobile Screens](#Part 2)

03 [Tips to Shoot a Vertical Video](#Part 3)

04 [Top 6 Practices for Creating Phone Aspect Ratio Vertical on Your Smartphone](#Part 4)

Part 1 Why Vertical Videos Are in the Frame?

Did you know that there are six aspect ratios in total for videos and photos that marketers and creators use? These aspect ratios are 9:16, 16:9, 1:1, 4:3, 3:2, 21:9. The first way to choose the right aspect ratio for your video is whether the video needs to be vertical or horizontal.

A video that’s portrait or vertical mode is taller than it is wide. The entire screen is devoted to vertical video capturing while gaining attention.

Smartphones are to be held vertically, and although you can view media always horizontally, it’s far simpler for watchers to consume media while keeping their mobile phones upright.

Vertical videos are available in different sizes, but the most standard instances come in the 9:16 aspect ratio. While the traditional format of watching videos on phones has been horizontal with an aspect ratio of 16:9, vertical videos are taller than more comprehensive, hence the reversed aspect ratio. And, this is the main reason you see vertical videos in the frame, and thus, they need to be fixed or rightly shot in terms of ideal phone aspect ratio vertical.

Part 2 Different Aspect Ratios on Mobile Screens

The aspect ratio also measures how tall or wide a display is. Still, it shouldn’t be mistaken for ‘display/screen size’ calculated by diagonally measuring throughout the screen.

The phone aspect ratio vertical is commonly written in proportions with the more petite figure on the right side and the more prominent figure on the left-hand side. It’s also sometimes called a decimal, the more prominent figure divided by, the more petite figure.

It means that a display aspect ratio of 16:9 can also be called an aspect ratio of 1.78, i.e., 16/9.

Types of Aspect ratio

16:9 Aspect Ratio

16:9 is one of the most common aspect ratios used on smartphones. Sometimes showcased as 1.78 or 4²:3², the aspect ratio has become typical for smartphones and other devices since 2010.

It generally means there will be 16 pixels in one direction for every 9 pixels in the other for a device with a 16:9 display.

16:9 aspect ratio

Devices with a 16:9 aspect ratio are usually broad, and they became the standard aspect ratio for smartphones because most contents are also available in the exact format. So you would enjoy videos and gaming in full widescreen quality on a 16:9 aspect ratio device.

On the other hand, you’ll experience the “Letterboxing effect“ on devices that aren’t available in 16:9 aspect ratios and where black bars/bands appear at the bottom and the top of the content you are wandering.

letterbox image

18:9 Aspect ratio

This 18:9 aspect ratio was born out of the need to maximize the size of displays without increasing the dimensions of phone sizes.

The narrow design of 18:9 aspect ratio devices assisted for better one-hand grip, smooth multitasking, enhanced usability, and more screen real estate, etc. Yet, because contents are highly present in the 16:9 aspect ratio, there will be “black bands” at the top, bottom or to your display’s right or left.

18:9 aspect ratio

The 18:9 aspect ratio allows for convenient usage of smartphones, provided we put the content-cropping and letterboxing aside.

19:9 Aspect ratio

19:9 is another smartphone aspect ratio that is becoming increasingly famous and used by top OEMs like Samsung, Huawei, ASUS, and Apple on their flagship devices.

The smartphones with a 19:9 aspect ratio are available with increased height and 19 pixels in single direction for every 9 pixels in the other. Similar to 18:9, devices with a 19:9 aspect ratio generally have pretty non-existent and slimmer bezels, but you’ll enjoy vast screen real estate with the latter.

Understanding iPhone Vertical Video Dimensions

Apple boasts a 16:9 screen for the versions of iPhone 5 onwards. Most Google/Android phones already had a 16:9 screen at that point. Thus, to export a vertical video, you would want it to be 9:16. (16:9 standing up!) and it’s the ideal size for iPhone vertical video dimensions.

The highest quality vertical video’s output is 720 Horizontal by 1280 vertical for 1080p (1080X1920).

The highest quality vertical video’s output is 576 horizontal by 1024 vertical for 720p (720X1280).

Vertical Phone Aspect Ratio for Video

Let’s now understand the mobile vertical video size! Vertical video is pretty higher than it is wide. Instead of being shown in a landscape orientation or widescreen format, the way video has traditionally intended for television and cinema and television, and the vertical video rotated by 90 degrees.

video aspect ratio

Hold your phone upright and record video in a 9:16 aspect ratio. Hence, the name vertical video is said to be!

It’s because if you horizontally hold your phone, the viewable screen area is 16:9 aspect ratio. The same standard is for most HDTV, video production, and cinema screen sizes.

Part 3 Tips to Shoot a Vertical Video

Besides using the photo ratio calculator, we’d like to enlist some tips on getting started with your phone aspect ratio vertical shooting.

1 – High production quality is not essential

Yes, the content is the king, and people or the end customers may not notice your video quality than the content. So, don’t be afraid when you start and move ahead with your DIY budget.

2 – Use the Ideal Dimensions

Whether it’s iPhone vertical video dimensions or other Android and Windows devices, you need to use the ideal dimensions already discussed above.

3 – Engage your audience better

You can incorporate little details within the video and engage your audience better. You can also add captions and burn them within the video.

4 – Optimize vertical videos

You can optimize vertical videos for viewing without sound. Try watching your videos without audio to see if they still make sense without that context. You likely won’t achieve the same excellent results made possible with good video marketing if they don’t.

5 – Capture Attention

Yes, you need to attract the audience and capture their attention within seconds. And, it’s the only or one of the best tricks t get your audience hooked for the long term. Don’t underestimate the significance of storytelling, and you can thus add them for creative looks.

Part 4 Top 6 Practices for Creating Phone Aspect Ratio Vertical on Your Smartphone

Are you looking to capture the video in the correct phone aspect ratio vertical? In this section, we will discuss a few helpful tips that will assist you in shooting a better vertical video in any condition you want to sort.

1 – Shoot in the desired or ideal aspect ratio

Any video bigger than the aspect ratio of 1:1 is vertical video.

It’s possible to create vertical videos two ways:

By framing a camera in portrait mode.

By rendering it vertically by scaling or cutting the video.

2 – Split the screen

You can use the tall height of the vertical frame to stack horizontal clips on top of each other creatively.

Clips can be related in appearance and content or appear to mend into one another. Various music videos have also used this technique.

You can also try merging various diagonal lines or clips for a unique look.

3 - Fill the vertical space

You can quickly fill vacant space in the frame automatically by getting closer to the subject.

fill vertical space

When the camera is angled down and raised high, you automatically get a deep frame for filming long shots that fill space.

The above-the-head perspective provides an attractive and latest POV that serves the exact purpose.

image pov

4 - Try not to shake (or use a gimbal or a selfie stick)

While watching a video, jerking camera movements are almost always disturbing and distracting. This must be avoided quickly from side to side when creating vertical videos with minimized space on sides.

While a normal 360-degree or pan rotation is outstanding (and even crucial), cameras cannot manage the data amount they must process once they begin to move too quickly.

Slow down when in doubt!

do not shake camera

5 - Remember to resize as per the platform

You don’t essentially have to shoot everything at eye level or arm’s length when you shoot videos vertically.

Changing your angles and shot length will assist make your videos more interactive, and you can create something compelling out of them within the video frame.

Screen recordings are usually horizontal, but they will be vertically viewed when you upload them to Instagram. They also make sure the edges did not get cut off while uploading them and the writing is still legible.

6 - Add graphics, fun text, GIFs, or stickers

Use text that complements visuals. Make sure your text isn’t highlighting your subject. Any graphics elements, such as stickers or emojis, should follow this exact approach.

Line them up where they’ll improve your video and scale them up as required.

Pro Tip: Use Wondershare Filmora Video Editor to get your desired phone aspect ratio vertical

Wondershare Filmora - Best Video Editor for Mac/Windows

Try It Free Try It Free

5,481,435 people have downloaded it.

Build unique custom animations without breaking a sweat.

Focus on creating epic stories and leave the details to Filmora’s auto features.

Start a creative adventure with drag & drop effects and endless possibilities.

Filmora simplifies advanced features to save you time and effort.

Filmora cuts out repetition so you can move on to your next creative breakthrough.

Filmora provides various functions to resize your video, which means you can change video bitrate or directly crop your video when exporting. Despite resizing a video, you can also zoom your video to highlight the best section of your video. Here are certain features or functions of Filmora to resize a video. Download it now and have a try!

Resize the video size and aspect ratio of video;

Crop/trim/cut video to highlight an object within the video;

Add multiple video effects

Export the edited video portion to a mobile device, DVD, or YouTube;

Supported OS: Mac OS X (above 10.10) and Windows (Windows 10 included).

Resize Video by Cropping

Step 1: Upload the video to the program

Firstly, upload your media via the “Import” tab or drag and drop it from the Windows File Explorer tab to the User’s Album.

Thereafter, drag videos from the User’s Album to the Timeline.

resize video filmora

Step 2: Crop the video

You can aim at a specific part of the video by cropping and resizing your video display dimensions. Hit the added video on Timeline, a “Crop, and Zoom” button to cut the video. It will appear in the options menu.

Hit it to bring up the editing panel and crop videos.

crop video filmora

Hit the Crop tab. Just hover the mouse to move and resize the marquee to decide how to crop the original video.

You have five options while video cropping at the bottom to assist you: Custom, 16:9, 4:3, 1:1, and 9:16 aspect radio.

Select Aspect Ratio of Project

After you launch Filmora, you can select the project aspect ratio. There are options among 16:9 (widescreen), 4:3 (standard), 9:16 (portrait), 1:1 (Instagram). Select the one you desire and begin by clicking the New Project.

set project aspect ratio filmora

Key Takeaways from This Episode

Understanding phone aspect ratio vertical on both the Windows and iPhone.

Different types of mobile vertical video sizes.

Best six practices to shoot the video in the proper phone aspect ratio vertical.

The Only Facebook Video Aspect Ratio Guide You’ll Ever Need

The Only Guide Facebook Video Aspect Ratios you’ll Ever Need to Know

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:

In this article

01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)

02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)

03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)

Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy

In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.

01Facebook video ads sizes

When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.

Facebook videos ads sizes

02Facebook image ads size

As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.

Facebook images size

By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.

04Facebook collection ads size

Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.

collection video ads

05More Facebook advertising resources

Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.

Part 2 All Facebook Video Aspect Ratios Info in One Place

There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:

01360 videos

In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.

The dimensions of these videos must be maximum 120 PX in height and width respectively.

The length of video must not be more than 241 minutes.

The file size of these videos should range in between 1 MB to 26 GB.

The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.

360 video ads specifications

02Facebook stories ads

As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.

In these videos, sound is mostly optional as well as there is no need of captions.

The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.

The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.

The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.

Facebook story ads sizes

03Facebook News feed video ads

These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:

The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.

You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.

In these videos, sound and captions are optional but also recommended to make it more effective.

Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.

News feed video aspect ratio and size

04Instant experience videos

These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.

You can choose amongst the landscape and square video format.

The recommended video resolution for these videos is 1200*628 PX.

The file size must not increase 4GB and the maximum length should also remain under 241 minutes.

Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.

Instant experience videos ads dimensions and sizes

05Slideshow video ads

These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.

To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.

The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.

The aspect ratio of the video formats can vary from 16:9 to 9:16.

The maximum length is 120 minutes with a file size of 4 GB.

Slideshow of video ads

06Instant article ads

To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.

You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.

Although shorter videos perform better but you can post video ads of approx 240 minutes.

In this video format, there are no captions available so you will need to add subtitles while creating the video.

Headlines in these videos must be of 25 characters and description should be of 30 characters.

Instant article ad specifications

07Live streaming

Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.

These videos must include universal playback and have a small size of file.

Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.

The most recommended and preferred aspect ratio is 16:9.

In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.

Live streaming video ads specifications

08Search Result ads

Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.

The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.

In these videos, captions are not supported but the sound is recommended.

The most suitable video aspect ratio for these videos is 1:1.

The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.

Search result ads video dimensions

09Facebook marketplace

Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.

At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.

The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.

In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.

If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.

10Collection video ads

These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.

The video frame of these videos must be 30 fps maximum.

You can create videos in the aspect ratio of 1:1 to 16:9.

The recommended resolution size of the video is approx 1200*675.

The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.

collection of video ads

Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?

Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Key Takeaways from This Episode

Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.

It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.

Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.

Try It Free Try It Free

Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:

In this article

01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)

02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)

03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)

Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy

In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.

01Facebook video ads sizes

When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.

Facebook videos ads sizes

02Facebook image ads size

As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.

Facebook images size

By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.

04Facebook collection ads size

Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.

collection video ads

05More Facebook advertising resources

Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.

Part 2 All Facebook Video Aspect Ratios Info in One Place

There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:

01360 videos

In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.

The dimensions of these videos must be maximum 120 PX in height and width respectively.

The length of video must not be more than 241 minutes.

The file size of these videos should range in between 1 MB to 26 GB.

The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.

360 video ads specifications

02Facebook stories ads

As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.

In these videos, sound is mostly optional as well as there is no need of captions.

The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.

The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.

The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.

Facebook story ads sizes

03Facebook News feed video ads

These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:

The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.

You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.

In these videos, sound and captions are optional but also recommended to make it more effective.

Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.

News feed video aspect ratio and size

04Instant experience videos

These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.

You can choose amongst the landscape and square video format.

The recommended video resolution for these videos is 1200*628 PX.

The file size must not increase 4GB and the maximum length should also remain under 241 minutes.

Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.

Instant experience videos ads dimensions and sizes

05Slideshow video ads

These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.

To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.

The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.

The aspect ratio of the video formats can vary from 16:9 to 9:16.

The maximum length is 120 minutes with a file size of 4 GB.

Slideshow of video ads

06Instant article ads

To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.

You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.

Although shorter videos perform better but you can post video ads of approx 240 minutes.

In this video format, there are no captions available so you will need to add subtitles while creating the video.

Headlines in these videos must be of 25 characters and description should be of 30 characters.

Instant article ad specifications

07Live streaming

Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.

These videos must include universal playback and have a small size of file.

Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.

The most recommended and preferred aspect ratio is 16:9.

In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.

Live streaming video ads specifications

08Search Result ads

Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.

The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.

In these videos, captions are not supported but the sound is recommended.

The most suitable video aspect ratio for these videos is 1:1.

The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.

Search result ads video dimensions

09Facebook marketplace

Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.

At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.

The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.

In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.

If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.

10Collection video ads

These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.

The video frame of these videos must be 30 fps maximum.

You can create videos in the aspect ratio of 1:1 to 16:9.

The recommended resolution size of the video is approx 1200*675.

The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.

collection of video ads

Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?

Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Key Takeaways from This Episode

Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.

It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.

Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.

Try It Free Try It Free

Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:

In this article

01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)

02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)

03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)

Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy

In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.

01Facebook video ads sizes

When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.

Facebook videos ads sizes

02Facebook image ads size

As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.

Facebook images size

By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.

04Facebook collection ads size

Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.

collection video ads

05More Facebook advertising resources

Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.

Part 2 All Facebook Video Aspect Ratios Info in One Place

There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:

01360 videos

In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.

The dimensions of these videos must be maximum 120 PX in height and width respectively.

The length of video must not be more than 241 minutes.

The file size of these videos should range in between 1 MB to 26 GB.

The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.

360 video ads specifications

02Facebook stories ads

As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.

In these videos, sound is mostly optional as well as there is no need of captions.

The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.

The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.

The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.

Facebook story ads sizes

03Facebook News feed video ads

These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:

The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.

You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.

In these videos, sound and captions are optional but also recommended to make it more effective.

Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.

News feed video aspect ratio and size

04Instant experience videos

These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.

You can choose amongst the landscape and square video format.

The recommended video resolution for these videos is 1200*628 PX.

The file size must not increase 4GB and the maximum length should also remain under 241 minutes.

Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.

Instant experience videos ads dimensions and sizes

05Slideshow video ads

These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.

To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.

The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.

The aspect ratio of the video formats can vary from 16:9 to 9:16.

The maximum length is 120 minutes with a file size of 4 GB.

Slideshow of video ads

06Instant article ads

To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.

You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.

Although shorter videos perform better but you can post video ads of approx 240 minutes.

In this video format, there are no captions available so you will need to add subtitles while creating the video.

Headlines in these videos must be of 25 characters and description should be of 30 characters.

Instant article ad specifications

07Live streaming

Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.

These videos must include universal playback and have a small size of file.

Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.

The most recommended and preferred aspect ratio is 16:9.

In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.

Live streaming video ads specifications

08Search Result ads

Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.

The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.

In these videos, captions are not supported but the sound is recommended.

The most suitable video aspect ratio for these videos is 1:1.

The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.

Search result ads video dimensions

09Facebook marketplace

Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.

At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.

The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.

In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.

If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.

10Collection video ads

These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.

The video frame of these videos must be 30 fps maximum.

You can create videos in the aspect ratio of 1:1 to 16:9.

The recommended resolution size of the video is approx 1200*675.

The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.

collection of video ads

Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?

Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Key Takeaways from This Episode

Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.

It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.

Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.

Try It Free Try It Free

Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:

In this article

01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)

02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)

03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)

Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy

In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.

01Facebook video ads sizes

When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.

Facebook videos ads sizes

02Facebook image ads size

As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.

Facebook images size

By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.

04Facebook collection ads size

Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.

collection video ads

05More Facebook advertising resources

Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.

Part 2 All Facebook Video Aspect Ratios Info in One Place

There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:

01360 videos

In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.

The dimensions of these videos must be maximum 120 PX in height and width respectively.

The length of video must not be more than 241 minutes.

The file size of these videos should range in between 1 MB to 26 GB.

The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.

360 video ads specifications

02Facebook stories ads

As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.

In these videos, sound is mostly optional as well as there is no need of captions.

The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.

The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.

The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.

Facebook story ads sizes

03Facebook News feed video ads

These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:

The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.

You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.

In these videos, sound and captions are optional but also recommended to make it more effective.

Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.

News feed video aspect ratio and size

04Instant experience videos

These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.

You can choose amongst the landscape and square video format.

The recommended video resolution for these videos is 1200*628 PX.

The file size must not increase 4GB and the maximum length should also remain under 241 minutes.

Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.

Instant experience videos ads dimensions and sizes

05Slideshow video ads

These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.

To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.

The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.

The aspect ratio of the video formats can vary from 16:9 to 9:16.

The maximum length is 120 minutes with a file size of 4 GB.

Slideshow of video ads

06Instant article ads

To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.

You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.

Although shorter videos perform better but you can post video ads of approx 240 minutes.

In this video format, there are no captions available so you will need to add subtitles while creating the video.

Headlines in these videos must be of 25 characters and description should be of 30 characters.

Instant article ad specifications

07Live streaming

Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.

These videos must include universal playback and have a small size of file.

Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.

The most recommended and preferred aspect ratio is 16:9.

In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.

Live streaming video ads specifications

08Search Result ads

Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.

The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.

In these videos, captions are not supported but the sound is recommended.

The most suitable video aspect ratio for these videos is 1:1.

The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.

Search result ads video dimensions

09Facebook marketplace

Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.

At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.

The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.

In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.

If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.

10Collection video ads

These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.

The video frame of these videos must be 30 fps maximum.

You can create videos in the aspect ratio of 1:1 to 16:9.

The recommended resolution size of the video is approx 1200*675.

The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.

collection of video ads

Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?

Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Key Takeaways from This Episode

Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.

It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.

Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.

The Best Free Video Editing Tools for AVI Format

Top 5 Free AVI Video Editors In 2024

author avatar

Ollie Mattison

Mar 27, 2024• Proven solutions

Nowadays various professional video editing tools which provide amazing effects and abilities are available on the market. But these video editing tools can be too expensive and not very user-friendly. If you just want to edit some home movies, those programs will not very helpful for you. In fact, we can choose free and simple video editing software. Here are my picks for the top 5 free AVI video editing software.


If you want a more powerful yet easy-to-use video editing tool, Filmora Video Editor is highly recommended. It has both the Windows and Mac versions which help you edit all the common video formats to share with the worldwide. Here you can download and try it out.

supported-formats-fx

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )


Top 5 Free AVI Video Editors

1. Windows Movie Make

Windows Movie Maker is a great free video editing tool for Windows users. It’s able to handle the least video formats: asf, avi, .m1v, mp2, .mp2v, mpe, .mpeg, mpg, mpv2, wm, wmv.

It contains features like drag-n-drop functionality, transitions, titles, credits, timeline narration, and more. What’s more, you can even modify the existing effects if you have knowledge about using XML code.

free avi video editor

2. Avidemux

Avidemux is a basic yet very capable video editing program. It supports various video formats such as AVI, MPEG, MP4, and ASF. With it, you can easily splice video clips or add filters. Although this may sound overly simple, it’s actually robust enough to ensure that your videos look professional.

free avi video editor

supported-formats-fx

3. VirtualDub

Virtualdub is a well-known video editing tool that allows you to capture video and perform video editing. It’s geared towards processing AVI files and able to do a variety of pre and post-processing operations on your video. With it, you can adjust the frame rate, remove audio tracks, resize, rotate, flip, adjust the brightness and contrast, and more. Reminder: while installing, it will write some preferences to the Registry.

free avi video editor

4. Lightworks

Lightworks is a free video editor but can handle most of what you’d expect from a professional video editing application. It supports a wide range of video formats like AVI, MOV, MPG, and more. Some of its outstanding features include video capture and import, GPU- accelerated real-time effects, color correction, autosave and media management, etc.

free avi video editor

5. ZS4 Video Editor

ZS4 Video Editor is another free video editing tool with over 150 built-in video effects including excellent color and chroma keying. Users can customize the width and height of the output video, add unlimited tracks and sub-composites, slave effects and change, compose controls to audio waveforms, and more. However, this software is lacking maintenance for long, not recommended in 2021.

top avi video editor

Conclusion:

Filmora, with its powerful features and frequent updates, can handle basically all video formats that you’ll see every day while editing video. A user-friendly interface and low learning curve would help a lot for beginners to edit videos. More importantly, Filmora is totally free to try.

supported-formats-fx

Download Win VersionDownload Mac Version

author avatar

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

Nowadays various professional video editing tools which provide amazing effects and abilities are available on the market. But these video editing tools can be too expensive and not very user-friendly. If you just want to edit some home movies, those programs will not very helpful for you. In fact, we can choose free and simple video editing software. Here are my picks for the top 5 free AVI video editing software.


If you want a more powerful yet easy-to-use video editing tool, Filmora Video Editor is highly recommended. It has both the Windows and Mac versions which help you edit all the common video formats to share with the worldwide. Here you can download and try it out.

supported-formats-fx

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )


Top 5 Free AVI Video Editors

1. Windows Movie Make

Windows Movie Maker is a great free video editing tool for Windows users. It’s able to handle the least video formats: asf, avi, .m1v, mp2, .mp2v, mpe, .mpeg, mpg, mpv2, wm, wmv.

It contains features like drag-n-drop functionality, transitions, titles, credits, timeline narration, and more. What’s more, you can even modify the existing effects if you have knowledge about using XML code.

free avi video editor

2. Avidemux

Avidemux is a basic yet very capable video editing program. It supports various video formats such as AVI, MPEG, MP4, and ASF. With it, you can easily splice video clips or add filters. Although this may sound overly simple, it’s actually robust enough to ensure that your videos look professional.

free avi video editor

supported-formats-fx

3. VirtualDub

Virtualdub is a well-known video editing tool that allows you to capture video and perform video editing. It’s geared towards processing AVI files and able to do a variety of pre and post-processing operations on your video. With it, you can adjust the frame rate, remove audio tracks, resize, rotate, flip, adjust the brightness and contrast, and more. Reminder: while installing, it will write some preferences to the Registry.

free avi video editor

4. Lightworks

Lightworks is a free video editor but can handle most of what you’d expect from a professional video editing application. It supports a wide range of video formats like AVI, MOV, MPG, and more. Some of its outstanding features include video capture and import, GPU- accelerated real-time effects, color correction, autosave and media management, etc.

free avi video editor

5. ZS4 Video Editor

ZS4 Video Editor is another free video editing tool with over 150 built-in video effects including excellent color and chroma keying. Users can customize the width and height of the output video, add unlimited tracks and sub-composites, slave effects and change, compose controls to audio waveforms, and more. However, this software is lacking maintenance for long, not recommended in 2021.

top avi video editor

Conclusion:

Filmora, with its powerful features and frequent updates, can handle basically all video formats that you’ll see every day while editing video. A user-friendly interface and low learning curve would help a lot for beginners to edit videos. More importantly, Filmora is totally free to try.

supported-formats-fx

Download Win VersionDownload Mac Version

author avatar

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

Nowadays various professional video editing tools which provide amazing effects and abilities are available on the market. But these video editing tools can be too expensive and not very user-friendly. If you just want to edit some home movies, those programs will not very helpful for you. In fact, we can choose free and simple video editing software. Here are my picks for the top 5 free AVI video editing software.


If you want a more powerful yet easy-to-use video editing tool, Filmora Video Editor is highly recommended. It has both the Windows and Mac versions which help you edit all the common video formats to share with the worldwide. Here you can download and try it out.

supported-formats-fx

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )


Top 5 Free AVI Video Editors

1. Windows Movie Make

Windows Movie Maker is a great free video editing tool for Windows users. It’s able to handle the least video formats: asf, avi, .m1v, mp2, .mp2v, mpe, .mpeg, mpg, mpv2, wm, wmv.

It contains features like drag-n-drop functionality, transitions, titles, credits, timeline narration, and more. What’s more, you can even modify the existing effects if you have knowledge about using XML code.

free avi video editor

2. Avidemux

Avidemux is a basic yet very capable video editing program. It supports various video formats such as AVI, MPEG, MP4, and ASF. With it, you can easily splice video clips or add filters. Although this may sound overly simple, it’s actually robust enough to ensure that your videos look professional.

free avi video editor

supported-formats-fx

3. VirtualDub

Virtualdub is a well-known video editing tool that allows you to capture video and perform video editing. It’s geared towards processing AVI files and able to do a variety of pre and post-processing operations on your video. With it, you can adjust the frame rate, remove audio tracks, resize, rotate, flip, adjust the brightness and contrast, and more. Reminder: while installing, it will write some preferences to the Registry.

free avi video editor

4. Lightworks

Lightworks is a free video editor but can handle most of what you’d expect from a professional video editing application. It supports a wide range of video formats like AVI, MOV, MPG, and more. Some of its outstanding features include video capture and import, GPU- accelerated real-time effects, color correction, autosave and media management, etc.

free avi video editor

5. ZS4 Video Editor

ZS4 Video Editor is another free video editing tool with over 150 built-in video effects including excellent color and chroma keying. Users can customize the width and height of the output video, add unlimited tracks and sub-composites, slave effects and change, compose controls to audio waveforms, and more. However, this software is lacking maintenance for long, not recommended in 2021.

top avi video editor

Conclusion:

Filmora, with its powerful features and frequent updates, can handle basically all video formats that you’ll see every day while editing video. A user-friendly interface and low learning curve would help a lot for beginners to edit videos. More importantly, Filmora is totally free to try.

supported-formats-fx

Download Win VersionDownload Mac Version

author avatar

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

Nowadays various professional video editing tools which provide amazing effects and abilities are available on the market. But these video editing tools can be too expensive and not very user-friendly. If you just want to edit some home movies, those programs will not very helpful for you. In fact, we can choose free and simple video editing software. Here are my picks for the top 5 free AVI video editing software.


If you want a more powerful yet easy-to-use video editing tool, Filmora Video Editor is highly recommended. It has both the Windows and Mac versions which help you edit all the common video formats to share with the worldwide. Here you can download and try it out.

supported-formats-fx

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )


Top 5 Free AVI Video Editors

1. Windows Movie Make

Windows Movie Maker is a great free video editing tool for Windows users. It’s able to handle the least video formats: asf, avi, .m1v, mp2, .mp2v, mpe, .mpeg, mpg, mpv2, wm, wmv.

It contains features like drag-n-drop functionality, transitions, titles, credits, timeline narration, and more. What’s more, you can even modify the existing effects if you have knowledge about using XML code.

free avi video editor

2. Avidemux

Avidemux is a basic yet very capable video editing program. It supports various video formats such as AVI, MPEG, MP4, and ASF. With it, you can easily splice video clips or add filters. Although this may sound overly simple, it’s actually robust enough to ensure that your videos look professional.

free avi video editor

supported-formats-fx

3. VirtualDub

Virtualdub is a well-known video editing tool that allows you to capture video and perform video editing. It’s geared towards processing AVI files and able to do a variety of pre and post-processing operations on your video. With it, you can adjust the frame rate, remove audio tracks, resize, rotate, flip, adjust the brightness and contrast, and more. Reminder: while installing, it will write some preferences to the Registry.

free avi video editor

4. Lightworks

Lightworks is a free video editor but can handle most of what you’d expect from a professional video editing application. It supports a wide range of video formats like AVI, MOV, MPG, and more. Some of its outstanding features include video capture and import, GPU- accelerated real-time effects, color correction, autosave and media management, etc.

free avi video editor

5. ZS4 Video Editor

ZS4 Video Editor is another free video editing tool with over 150 built-in video effects including excellent color and chroma keying. Users can customize the width and height of the output video, add unlimited tracks and sub-composites, slave effects and change, compose controls to audio waveforms, and more. However, this software is lacking maintenance for long, not recommended in 2021.

top avi video editor

Conclusion:

Filmora, with its powerful features and frequent updates, can handle basically all video formats that you’ll see every day while editing video. A user-friendly interface and low learning curve would help a lot for beginners to edit videos. More importantly, Filmora is totally free to try.

supported-formats-fx

Download Win VersionDownload Mac Version

author avatar

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

TiVo or Comcast: Which DVR Is Right for You ?

TiVo vs Comcast, Who Wins the DVR Battle?

author avatar

Ollie Mattison

Mar 27, 2024• Proven solutions

Cable, satellite, over the air broadcast, streaming internet video – never before have we had so many choices of how to receive television programming. DVR, PVR, computer hard drive, external storage device; now we have choices in how to store programs for viewing later to consider as well. So what is true and what is hype when it comes to what’s the best device? Let’s peel back the layers and look at the information.

First, what is a DVR? A DVR, or digital video recorder, is a device that records video from a source for playback at another time. It often comes with a television programming guide included so you can easily locate shows you want to record. Most DVRs come with large capacity hard drives, though some have flash memory cards as their storage medium. There are a variety of types that range from small storage capacity and two tuners, up through several tuners and massive hard drive storage ability. You also can pause and rewind live TV, which is great when you want to create your own sports instant replays. Most DVRs also allow you to watch one program that was previously recorded while two others are recording, though some have greater capacity.

A TiVo is a particular kind of DVR that was first introduced in 1999. It requires a subscription to its own programming guide that can be purchased month to month, or as a “lifetime” subscription (that means the life of the TiVo, not your life, by the way). TiVos, like cable company DVRs, can record just one show or an entire season. TiVos have a smart feature which notices which shows you are watching and recommends similar ones to you based on how you rate current programs. It also uses these ratings to suggest shows to other viewers.

Let’s look at a few of the main features of both so you can do a comparison. We’ll look at five factors.

1. TiVo vs Comcast: Cost and rent versus own

With a Comcast DVR, you are renting it from the cable company at a cost of $10 to $16 a month, depending on your market. There are no upfront costs, and should the device fail, you can swap it at no cost at your local Comcast service center. Some folks have found that the new X1 boxes are prone to crashes, so that free swap is handy.

A TiVo is yours to keep as long as it lasts or as long as you want it, whichever comes first. It has an initial cost of between $200 and $600, depending on the model. Plus, you have the subscription cost on top of the unit price, which is $15 a month or $500 for a “lifetime” subscription, which TiVo may or may not give you partial credit for should your device fail and you need a new one. Like the Comcast DVRs, some TiVo boxes are less than stable. It’s the nature of electronics. TiVos also have advertising on them, which some Comcast channels do also, like MusicChoice, but not on all of them.

2. TiVo vs Comcast: Services available

With a DVR from Comcast, you can only record shows that are broadcast on one of Comcast’s channels or play shows that are loaded into its On Demand section. A TiVo can be connected to a number of sources, including cable via a cable card, and allow you to combine all of your viewing sources into the one box. It even connects to a high definition antenna.

The TiVo with cable card has access to all of the cable On Demand services, so in that sense it can replace all of the Comcast DVRs. However, the cable card is not free. It typically runs $1.50 per card per month, up to $2.50 per card on the Frontier system.

The menus are slightly different, as you can see below.

tivo comcast interface

Comcast interface

comcast-menu

TiVo interface

TiVos also recognize SD and HD as just different versions of the same show, instead of different channels like Comcast does, so you can set your DVR to just record HD. This makes it somewhat harder to just record HD on a TiVo.

Down the road, Comcast is planning the X2 system which would have cloud recording capacity, thus ending the need for a box in your house at all. TiVo has not yet announced such a plan.

3. TiVo vs Comcast: Connection to a network

TiVos can be connected to your home computer network, and the newest one, the Roamio, comes with built-in wifi, for total freedom of use. Because it’s on the network, you can stream shows from your computer through the TiVo box for later playback. It supports channels like Netflix, Hulu Plus, and Amazon Instant. You can also stream shows to your Apple portable devices and then take the shows with you on the plane or to the gym, or use the device as a remote control. (Android devices will have the same capacity soon.) The network capacity also means you can use your computer to control the TiVo box and view content wherever you are.

Some reviewers have also noted that the network set up is not as simple as it might be, and it requires some computer knowledge and ability. Unless you have a tech person nearby, novice computer users may not wish to set up the network.

The iPhone app remote screen looks like this:

iphone app

A TiVo does have limitations of who can access which channels. For instance, it does not stream HBOGo, nor does it interface with Apple’s TV programming. For that you still need an AppleTV device.

Comcast boxes simply do not network well. They are designed to broadcast the cable signals through your TV, but not on a home network. They are often easier to connect, however, just requiring a cable from the box to be plugged into the TV.

4. TiVo vs Comcast: Recording capacity

The new TiVo, the Roamio, has as many as six tuners that can record at the same time with up to 150 hours of high definition programming. You’ll never have another scheduling conflict again!

TiVos have recording capacities that range from 75 to 450 hours, depending on whether it is standard definition or high definition, and which device you are using. You can choose from three models of the Roamio. The base model costs $200 and has 75 hours of capacity. The menu and features are more limited on this one than on the others. There is a middle model priced at $400 that has the same six tuners as the high-end one but can only hold 150 hours of recordings. Then the top tier model costs $600 and has 450 hours of recording capacity, all of it in high definition.

The Comcast X1 DVR has four tuners and it can record them simultaneously. You can watch a prerecorded program while it’s recording, too. It can hold 120 hours of HD or 600 hours of SD programming.

5. TiVo vs Comcast: User interface

The Comcast X1 DVR system has a voice-activated interface and a completely different look and layout than their standard system has.

x1 remoteerer

The basic Comcast remote is a multi-function remote and capable of controlling all functions, but it does not have the ability to connect to a portable device like a tablet or a smartphone to have connectivity that way like a TiVo can through an app. The remote has to be line of sight in order to work.

comcast remotes

The TiVo device menu is in standard definition, so for those who have a high definition set up, you may find this a bit distraction or fuzzy. It does come with apps for extending what the box can do, including games for kids.

Many reviewers liked the interface on the TiVo better than the grid used on the Comcast service. The TiVo programming guide allows you to delete channels you don’t watch so you’re only looking at the channels you like. Comcast’s guide covers every channel they offer, even ones that are not available on your tier of service.

tivo menu

With the TiVo Roamio, connecting to a tablet allows you to be in another room and still operate the “remote” for the TiVo DVR. Download the app onto your device and you’re ready to go.

TiVo’s device remote has a sleek layout called the “peanut”.

tivo remote

Summary

What it all comes down to is looking at how you use your TV, where you get your sources from, and what your budget is. Each device has its own set of things that are appealing, and its own drawbacks. For flexibility of being able to use multiple sources and devices, the TiVo is the clear winner. For cost in the long run, it’s almost a draw. For ease of connection to a TV, the Comcast box comes out on top. No matter which one you pick, you’ll never run out of great programs to watch.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

Cable, satellite, over the air broadcast, streaming internet video – never before have we had so many choices of how to receive television programming. DVR, PVR, computer hard drive, external storage device; now we have choices in how to store programs for viewing later to consider as well. So what is true and what is hype when it comes to what’s the best device? Let’s peel back the layers and look at the information.

First, what is a DVR? A DVR, or digital video recorder, is a device that records video from a source for playback at another time. It often comes with a television programming guide included so you can easily locate shows you want to record. Most DVRs come with large capacity hard drives, though some have flash memory cards as their storage medium. There are a variety of types that range from small storage capacity and two tuners, up through several tuners and massive hard drive storage ability. You also can pause and rewind live TV, which is great when you want to create your own sports instant replays. Most DVRs also allow you to watch one program that was previously recorded while two others are recording, though some have greater capacity.

A TiVo is a particular kind of DVR that was first introduced in 1999. It requires a subscription to its own programming guide that can be purchased month to month, or as a “lifetime” subscription (that means the life of the TiVo, not your life, by the way). TiVos, like cable company DVRs, can record just one show or an entire season. TiVos have a smart feature which notices which shows you are watching and recommends similar ones to you based on how you rate current programs. It also uses these ratings to suggest shows to other viewers.

Let’s look at a few of the main features of both so you can do a comparison. We’ll look at five factors.

1. TiVo vs Comcast: Cost and rent versus own

With a Comcast DVR, you are renting it from the cable company at a cost of $10 to $16 a month, depending on your market. There are no upfront costs, and should the device fail, you can swap it at no cost at your local Comcast service center. Some folks have found that the new X1 boxes are prone to crashes, so that free swap is handy.

A TiVo is yours to keep as long as it lasts or as long as you want it, whichever comes first. It has an initial cost of between $200 and $600, depending on the model. Plus, you have the subscription cost on top of the unit price, which is $15 a month or $500 for a “lifetime” subscription, which TiVo may or may not give you partial credit for should your device fail and you need a new one. Like the Comcast DVRs, some TiVo boxes are less than stable. It’s the nature of electronics. TiVos also have advertising on them, which some Comcast channels do also, like MusicChoice, but not on all of them.

2. TiVo vs Comcast: Services available

With a DVR from Comcast, you can only record shows that are broadcast on one of Comcast’s channels or play shows that are loaded into its On Demand section. A TiVo can be connected to a number of sources, including cable via a cable card, and allow you to combine all of your viewing sources into the one box. It even connects to a high definition antenna.

The TiVo with cable card has access to all of the cable On Demand services, so in that sense it can replace all of the Comcast DVRs. However, the cable card is not free. It typically runs $1.50 per card per month, up to $2.50 per card on the Frontier system.

The menus are slightly different, as you can see below.

tivo comcast interface

Comcast interface

comcast-menu

TiVo interface

TiVos also recognize SD and HD as just different versions of the same show, instead of different channels like Comcast does, so you can set your DVR to just record HD. This makes it somewhat harder to just record HD on a TiVo.

Down the road, Comcast is planning the X2 system which would have cloud recording capacity, thus ending the need for a box in your house at all. TiVo has not yet announced such a plan.

3. TiVo vs Comcast: Connection to a network

TiVos can be connected to your home computer network, and the newest one, the Roamio, comes with built-in wifi, for total freedom of use. Because it’s on the network, you can stream shows from your computer through the TiVo box for later playback. It supports channels like Netflix, Hulu Plus, and Amazon Instant. You can also stream shows to your Apple portable devices and then take the shows with you on the plane or to the gym, or use the device as a remote control. (Android devices will have the same capacity soon.) The network capacity also means you can use your computer to control the TiVo box and view content wherever you are.

Some reviewers have also noted that the network set up is not as simple as it might be, and it requires some computer knowledge and ability. Unless you have a tech person nearby, novice computer users may not wish to set up the network.

The iPhone app remote screen looks like this:

iphone app

A TiVo does have limitations of who can access which channels. For instance, it does not stream HBOGo, nor does it interface with Apple’s TV programming. For that you still need an AppleTV device.

Comcast boxes simply do not network well. They are designed to broadcast the cable signals through your TV, but not on a home network. They are often easier to connect, however, just requiring a cable from the box to be plugged into the TV.

4. TiVo vs Comcast: Recording capacity

The new TiVo, the Roamio, has as many as six tuners that can record at the same time with up to 150 hours of high definition programming. You’ll never have another scheduling conflict again!

TiVos have recording capacities that range from 75 to 450 hours, depending on whether it is standard definition or high definition, and which device you are using. You can choose from three models of the Roamio. The base model costs $200 and has 75 hours of capacity. The menu and features are more limited on this one than on the others. There is a middle model priced at $400 that has the same six tuners as the high-end one but can only hold 150 hours of recordings. Then the top tier model costs $600 and has 450 hours of recording capacity, all of it in high definition.

The Comcast X1 DVR has four tuners and it can record them simultaneously. You can watch a prerecorded program while it’s recording, too. It can hold 120 hours of HD or 600 hours of SD programming.

5. TiVo vs Comcast: User interface

The Comcast X1 DVR system has a voice-activated interface and a completely different look and layout than their standard system has.

x1 remoteerer

The basic Comcast remote is a multi-function remote and capable of controlling all functions, but it does not have the ability to connect to a portable device like a tablet or a smartphone to have connectivity that way like a TiVo can through an app. The remote has to be line of sight in order to work.

comcast remotes

The TiVo device menu is in standard definition, so for those who have a high definition set up, you may find this a bit distraction or fuzzy. It does come with apps for extending what the box can do, including games for kids.

Many reviewers liked the interface on the TiVo better than the grid used on the Comcast service. The TiVo programming guide allows you to delete channels you don’t watch so you’re only looking at the channels you like. Comcast’s guide covers every channel they offer, even ones that are not available on your tier of service.

tivo menu

With the TiVo Roamio, connecting to a tablet allows you to be in another room and still operate the “remote” for the TiVo DVR. Download the app onto your device and you’re ready to go.

TiVo’s device remote has a sleek layout called the “peanut”.

tivo remote

Summary

What it all comes down to is looking at how you use your TV, where you get your sources from, and what your budget is. Each device has its own set of things that are appealing, and its own drawbacks. For flexibility of being able to use multiple sources and devices, the TiVo is the clear winner. For cost in the long run, it’s almost a draw. For ease of connection to a TV, the Comcast box comes out on top. No matter which one you pick, you’ll never run out of great programs to watch.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

Cable, satellite, over the air broadcast, streaming internet video – never before have we had so many choices of how to receive television programming. DVR, PVR, computer hard drive, external storage device; now we have choices in how to store programs for viewing later to consider as well. So what is true and what is hype when it comes to what’s the best device? Let’s peel back the layers and look at the information.

First, what is a DVR? A DVR, or digital video recorder, is a device that records video from a source for playback at another time. It often comes with a television programming guide included so you can easily locate shows you want to record. Most DVRs come with large capacity hard drives, though some have flash memory cards as their storage medium. There are a variety of types that range from small storage capacity and two tuners, up through several tuners and massive hard drive storage ability. You also can pause and rewind live TV, which is great when you want to create your own sports instant replays. Most DVRs also allow you to watch one program that was previously recorded while two others are recording, though some have greater capacity.

A TiVo is a particular kind of DVR that was first introduced in 1999. It requires a subscription to its own programming guide that can be purchased month to month, or as a “lifetime” subscription (that means the life of the TiVo, not your life, by the way). TiVos, like cable company DVRs, can record just one show or an entire season. TiVos have a smart feature which notices which shows you are watching and recommends similar ones to you based on how you rate current programs. It also uses these ratings to suggest shows to other viewers.

Let’s look at a few of the main features of both so you can do a comparison. We’ll look at five factors.

1. TiVo vs Comcast: Cost and rent versus own

With a Comcast DVR, you are renting it from the cable company at a cost of $10 to $16 a month, depending on your market. There are no upfront costs, and should the device fail, you can swap it at no cost at your local Comcast service center. Some folks have found that the new X1 boxes are prone to crashes, so that free swap is handy.

A TiVo is yours to keep as long as it lasts or as long as you want it, whichever comes first. It has an initial cost of between $200 and $600, depending on the model. Plus, you have the subscription cost on top of the unit price, which is $15 a month or $500 for a “lifetime” subscription, which TiVo may or may not give you partial credit for should your device fail and you need a new one. Like the Comcast DVRs, some TiVo boxes are less than stable. It’s the nature of electronics. TiVos also have advertising on them, which some Comcast channels do also, like MusicChoice, but not on all of them.

2. TiVo vs Comcast: Services available

With a DVR from Comcast, you can only record shows that are broadcast on one of Comcast’s channels or play shows that are loaded into its On Demand section. A TiVo can be connected to a number of sources, including cable via a cable card, and allow you to combine all of your viewing sources into the one box. It even connects to a high definition antenna.

The TiVo with cable card has access to all of the cable On Demand services, so in that sense it can replace all of the Comcast DVRs. However, the cable card is not free. It typically runs $1.50 per card per month, up to $2.50 per card on the Frontier system.

The menus are slightly different, as you can see below.

tivo comcast interface

Comcast interface

comcast-menu

TiVo interface

TiVos also recognize SD and HD as just different versions of the same show, instead of different channels like Comcast does, so you can set your DVR to just record HD. This makes it somewhat harder to just record HD on a TiVo.

Down the road, Comcast is planning the X2 system which would have cloud recording capacity, thus ending the need for a box in your house at all. TiVo has not yet announced such a plan.

3. TiVo vs Comcast: Connection to a network

TiVos can be connected to your home computer network, and the newest one, the Roamio, comes with built-in wifi, for total freedom of use. Because it’s on the network, you can stream shows from your computer through the TiVo box for later playback. It supports channels like Netflix, Hulu Plus, and Amazon Instant. You can also stream shows to your Apple portable devices and then take the shows with you on the plane or to the gym, or use the device as a remote control. (Android devices will have the same capacity soon.) The network capacity also means you can use your computer to control the TiVo box and view content wherever you are.

Some reviewers have also noted that the network set up is not as simple as it might be, and it requires some computer knowledge and ability. Unless you have a tech person nearby, novice computer users may not wish to set up the network.

The iPhone app remote screen looks like this:

iphone app

A TiVo does have limitations of who can access which channels. For instance, it does not stream HBOGo, nor does it interface with Apple’s TV programming. For that you still need an AppleTV device.

Comcast boxes simply do not network well. They are designed to broadcast the cable signals through your TV, but not on a home network. They are often easier to connect, however, just requiring a cable from the box to be plugged into the TV.

4. TiVo vs Comcast: Recording capacity

The new TiVo, the Roamio, has as many as six tuners that can record at the same time with up to 150 hours of high definition programming. You’ll never have another scheduling conflict again!

TiVos have recording capacities that range from 75 to 450 hours, depending on whether it is standard definition or high definition, and which device you are using. You can choose from three models of the Roamio. The base model costs $200 and has 75 hours of capacity. The menu and features are more limited on this one than on the others. There is a middle model priced at $400 that has the same six tuners as the high-end one but can only hold 150 hours of recordings. Then the top tier model costs $600 and has 450 hours of recording capacity, all of it in high definition.

The Comcast X1 DVR has four tuners and it can record them simultaneously. You can watch a prerecorded program while it’s recording, too. It can hold 120 hours of HD or 600 hours of SD programming.

5. TiVo vs Comcast: User interface

The Comcast X1 DVR system has a voice-activated interface and a completely different look and layout than their standard system has.

x1 remoteerer

The basic Comcast remote is a multi-function remote and capable of controlling all functions, but it does not have the ability to connect to a portable device like a tablet or a smartphone to have connectivity that way like a TiVo can through an app. The remote has to be line of sight in order to work.

comcast remotes

The TiVo device menu is in standard definition, so for those who have a high definition set up, you may find this a bit distraction or fuzzy. It does come with apps for extending what the box can do, including games for kids.

Many reviewers liked the interface on the TiVo better than the grid used on the Comcast service. The TiVo programming guide allows you to delete channels you don’t watch so you’re only looking at the channels you like. Comcast’s guide covers every channel they offer, even ones that are not available on your tier of service.

tivo menu

With the TiVo Roamio, connecting to a tablet allows you to be in another room and still operate the “remote” for the TiVo DVR. Download the app onto your device and you’re ready to go.

TiVo’s device remote has a sleek layout called the “peanut”.

tivo remote

Summary

What it all comes down to is looking at how you use your TV, where you get your sources from, and what your budget is. Each device has its own set of things that are appealing, and its own drawbacks. For flexibility of being able to use multiple sources and devices, the TiVo is the clear winner. For cost in the long run, it’s almost a draw. For ease of connection to a TV, the Comcast box comes out on top. No matter which one you pick, you’ll never run out of great programs to watch.

Download Filmora9 Win Version Download Filmora9 Mac Version

author avatar

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

Cable, satellite, over the air broadcast, streaming internet video – never before have we had so many choices of how to receive television programming. DVR, PVR, computer hard drive, external storage device; now we have choices in how to store programs for viewing later to consider as well. So what is true and what is hype when it comes to what’s the best device? Let’s peel back the layers and look at the information.

First, what is a DVR? A DVR, or digital video recorder, is a device that records video from a source for playback at another time. It often comes with a television programming guide included so you can easily locate shows you want to record. Most DVRs come with large capacity hard drives, though some have flash memory cards as their storage medium. There are a variety of types that range from small storage capacity and two tuners, up through several tuners and massive hard drive storage ability. You also can pause and rewind live TV, which is great when you want to create your own sports instant replays. Most DVRs also allow you to watch one program that was previously recorded while two others are recording, though some have greater capacity.

A TiVo is a particular kind of DVR that was first introduced in 1999. It requires a subscription to its own programming guide that can be purchased month to month, or as a “lifetime” subscription (that means the life of the TiVo, not your life, by the way). TiVos, like cable company DVRs, can record just one show or an entire season. TiVos have a smart feature which notices which shows you are watching and recommends similar ones to you based on how you rate current programs. It also uses these ratings to suggest shows to other viewers.

Let’s look at a few of the main features of both so you can do a comparison. We’ll look at five factors.

1. TiVo vs Comcast: Cost and rent versus own

With a Comcast DVR, you are renting it from the cable company at a cost of $10 to $16 a month, depending on your market. There are no upfront costs, and should the device fail, you can swap it at no cost at your local Comcast service center. Some folks have found that the new X1 boxes are prone to crashes, so that free swap is handy.

A TiVo is yours to keep as long as it lasts or as long as you want it, whichever comes first. It has an initial cost of between $200 and $600, depending on the model. Plus, you have the subscription cost on top of the unit price, which is $15 a month or $500 for a “lifetime” subscription, which TiVo may or may not give you partial credit for should your device fail and you need a new one. Like the Comcast DVRs, some TiVo boxes are less than stable. It’s the nature of electronics. TiVos also have advertising on them, which some Comcast channels do also, like MusicChoice, but not on all of them.

2. TiVo vs Comcast: Services available

With a DVR from Comcast, you can only record shows that are broadcast on one of Comcast’s channels or play shows that are loaded into its On Demand section. A TiVo can be connected to a number of sources, including cable via a cable card, and allow you to combine all of your viewing sources into the one box. It even connects to a high definition antenna.

The TiVo with cable card has access to all of the cable On Demand services, so in that sense it can replace all of the Comcast DVRs. However, the cable card is not free. It typically runs $1.50 per card per month, up to $2.50 per card on the Frontier system.

The menus are slightly different, as you can see below.

tivo comcast interface

Comcast interface

comcast-menu

TiVo interface

TiVos also recognize SD and HD as just different versions of the same show, instead of different channels like Comcast does, so you can set your DVR to just record HD. This makes it somewhat harder to just record HD on a TiVo.

Down the road, Comcast is planning the X2 system which would have cloud recording capacity, thus ending the need for a box in your house at all. TiVo has not yet announced such a plan.

3. TiVo vs Comcast: Connection to a network

TiVos can be connected to your home computer network, and the newest one, the Roamio, comes with built-in wifi, for total freedom of use. Because it’s on the network, you can stream shows from your computer through the TiVo box for later playback. It supports channels like Netflix, Hulu Plus, and Amazon Instant. You can also stream shows to your Apple portable devices and then take the shows with you on the plane or to the gym, or use the device as a remote control. (Android devices will have the same capacity soon.) The network capacity also means you can use your computer to control the TiVo box and view content wherever you are.

Some reviewers have also noted that the network set up is not as simple as it might be, and it requires some computer knowledge and ability. Unless you have a tech person nearby, novice computer users may not wish to set up the network.

The iPhone app remote screen looks like this:

iphone app

A TiVo does have limitations of who can access which channels. For instance, it does not stream HBOGo, nor does it interface with Apple’s TV programming. For that you still need an AppleTV device.

Comcast boxes simply do not network well. They are designed to broadcast the cable signals through your TV, but not on a home network. They are often easier to connect, however, just requiring a cable from the box to be plugged into the TV.

4. TiVo vs Comcast: Recording capacity

The new TiVo, the Roamio, has as many as six tuners that can record at the same time with up to 150 hours of high definition programming. You’ll never have another scheduling conflict again!

TiVos have recording capacities that range from 75 to 450 hours, depending on whether it is standard definition or high definition, and which device you are using. You can choose from three models of the Roamio. The base model costs $200 and has 75 hours of capacity. The menu and features are more limited on this one than on the others. There is a middle model priced at $400 that has the same six tuners as the high-end one but can only hold 150 hours of recordings. Then the top tier model costs $600 and has 450 hours of recording capacity, all of it in high definition.

The Comcast X1 DVR has four tuners and it can record them simultaneously. You can watch a prerecorded program while it’s recording, too. It can hold 120 hours of HD or 600 hours of SD programming.

5. TiVo vs Comcast: User interface

The Comcast X1 DVR system has a voice-activated interface and a completely different look and layout than their standard system has.

x1 remoteerer

The basic Comcast remote is a multi-function remote and capable of controlling all functions, but it does not have the ability to connect to a portable device like a tablet or a smartphone to have connectivity that way like a TiVo can through an app. The remote has to be line of sight in order to work.

comcast remotes

The TiVo device menu is in standard definition, so for those who have a high definition set up, you may find this a bit distraction or fuzzy. It does come with apps for extending what the box can do, including games for kids.

Many reviewers liked the interface on the TiVo better than the grid used on the Comcast service. The TiVo programming guide allows you to delete channels you don’t watch so you’re only looking at the channels you like. Comcast’s guide covers every channel they offer, even ones that are not available on your tier of service.

tivo menu

With the TiVo Roamio, connecting to a tablet allows you to be in another room and still operate the “remote” for the TiVo DVR. Download the app onto your device and you’re ready to go.

TiVo’s device remote has a sleek layout called the “peanut”.

tivo remote

Summary

What it all comes down to is looking at how you use your TV, where you get your sources from, and what your budget is. Each device has its own set of things that are appealing, and its own drawbacks. For flexibility of being able to use multiple sources and devices, the TiVo is the clear winner. For cost in the long run, it’s almost a draw. For ease of connection to a TV, the Comcast box comes out on top. No matter which one you pick, you’ll never run out of great programs to watch.

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Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

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  • Title: New In 2024, Phone-Friendly Design The Importance of Aspect Ratio Considerations
  • Author: Emma
  • Created at : 2024-04-29 02:26:53
  • Updated at : 2024-04-30 02:26:53
  • Link: https://video-ai-editor.techidaily.com/new-in-2024-phone-friendly-design-the-importance-of-aspect-ratio-considerations/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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New In 2024, Phone-Friendly Design The Importance of Aspect Ratio Considerations