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The Ultimate List of Video Editing Software for Beginners for 2024
The Ultimate List of Video Editing Software for Beginners
Best Video Editing Software for Beginners [2024 Top List]
Ollie Mattison
Mar 27, 2024• Proven solutions
The popularity of video content on social media networks has been soaring in the last couple of years, and it is only reasonable to expect this trend to continue. Tutorials, promotional videos and various other types of videos for social media help companies run successful advertising campaigns and increase their profits. You don’t have to be a seasoned video editing professional in order to create videos for social networks, in fact, you can make viral videos even with entry-level video editing software, like iMovie or Avidemux. That’s the reason why in this article we are going to introduce you to 10+ best video editing apps you can use online, on Mac and PC computers or Smartphones.
Best Video Editing Software for Novice Video Content Creators in 2024
Anyone who has access to a computer that runs on a macOS or Windows OS can edit videos for free because both of these operating systems have built-in video editing software. Let’s take a look at the free video editing options Mac and PC users have at their disposal in 2024.
1. iMovie –Best Free Video Editing Software for Beginners on macOS and iOS
Learning how to use iMovie to create videos for social media won’t take too much of your time, as the app’s intuitive interface makes performing all basic video editing actions look easy. iMovie lets you edit footage recorded in resolutions up to 4K and it features 10 high fidelity filters that enhance the colors in your videos. The app also lets you create PIP and split screen videos, alter the playback speed of a video clip or create engaging opening titles or end credits. The royalty-free music, sound effects or the voiceover recording feature can all help you create a perfect soundtrack for each video you edit in iMovie.
2. Photos App –Best Free Video Editing Software for Beginners on Windows 10
Even though the Photos App doesn’t offer a lot of video editing options you can still use it to process the footage you recorded before sharing it online. The app’s Edit&Create menu offers Draw, Add slo-mo or Trim tools that allow you to draw over the source footage and remove unwanted pieces of video clips from the timeline. The Photos App is equipped with a number of 3D effects and a rich collection of filters that can assist you in creating a distinctive visual style for each new video you edit with it. However, the app’s exporting options are far from impressive, since you can’t export your projects to social media directly from the Photos App.
3. Windows Movie Maker –Best Free Video Editing Software for Beginners on Windows 8/7
It’s already been a couple of years since the Windows Movie Maker was discontinued, but despite that this video editing software remains one of the best options for novice video editors who are still using Windows 8 or older versions of the Windows OS. Windows Movie Maker grants you access to a huge collection of transitions and visual effects and it makes the process of creating titles effortless. Certain options like video stabilization are only available on the version of the video editing software that is compatible with Windows 8, and the exact list of the tools provided by Windows Movie Maker varies on different versions of the Windows OS.
4. Avidemux –Best Free Open Source Video Editing Software for Beginners in 2020
Transcoding video files or automating video editing tasks is the most common reason why inexperienced video editors opt for Avidemux. This open source video editor is compatible with Linux, macOS and Windows OS, which means that you can edit videos with it regardless of the computer you have. Avidemux supports nearly all video file formats, and it is a perfect choice for all video content creators who frequently shoot their videos on different cameras. Nonetheless, the number of video editing tools Avidemux offers is far from impressive which limits your options during the video editing process.
Best Cheap Video Editing Software for Beginners in 2020
Creating professional-looking videos with free video editing software products is a challenging task even for an experienced video editor. So, instead of struggling to make visually impactful content with free video editing apps you can purchase the license to use video editors that offer an abundance of video editing tools. Here are some of the least expensive options on the market.
5. Wondershare Filmii
Price: Free trial available, $9.99/month
Compatibility: Windows
For beginners who want to create a video footage with templates automatically, Wondershare Filmii is one of the best choice on Windows. There are plentiful smart video templates, stylized filters and overlays, interesting stickers and motion elements, and more important, advanced editing tools.
Wondershare Filmii ](https://filmii.wondershare.com/?utm%5Fsource=other%5Fmedia%5Fsites&utm%5Fmedium=banner&utm%5Fcampaign=f9%5Farticle%5Fbanner&utm%5Fcontent=link%5Ffm%5Ffm%5Fen%5F19063351%5F2020-11-25 )
Creating videos with Filmii is easy. After launch the software, select a template from the start screen first and then import your images and footage to the timeline. Click the Auto Create button, and Filmii will automatically generate a video with text/transitions/music and effects. Want to personalize the auto-created video? Click the Advanced editing button and then you can customize the video with more flexibilities.
6. Wondershare Filmora
Price: Free trial available, $49.99 for an annual subscription
Compatibility: macOS, Windows
Each new version of Wondershare’s Filmora that was released in the last five years has expanded the software’s capabilities. Filmora is no exception since the app’s latest upgrade brings more than a few improvements that make the video editing process smoother. You can now add up to one hundred audio and video tracks to the timeline, enjoy the benefits of the revamped video stabilization feature or have more precision while editing audio files. Filmora simplifies the video editing process and allows you to enhance the colors in a video clip, create split screen and PIP effects or perform countless other video editing tasks in just a couple of clicks.
7. Adobe Premiere Rush
Price: Free trial available, $9.99 per month as a single app
Compatibility: macOS, Windows, iOS, Android
This cross-platform app offers everything a social media video content creator needs to produce viral videos, starting from the video recording options that enable its users to record high-resolution videos with their mobile devices. Moreover, Adobe Premiere Rush features hundreds of motion graphics templates that are designed to facilitate the process of making a social media video. The app also allows you to choose an aspect ratio for each video you create with it, as well as add transitions between shots, apply color presets or crop video clips. Adobe Premiere Rush is an excellent choice for all video creators who want to keep editing even while they are away from their computers.
8. GoPro Quik
Price: Free
Compatibility: macOS, Windows, iOS, Android
If you have a GoPro camera, then you can edit all footage recorded with your camera for free, although you must first check if the model of GoPro camera you have is compatible with this app. The process of importing and sorting the materials you produce with your camera is automated and the app also lets you store all of your footage on the cloud so you can access it at any moment regardless of your current location. Creating time–lapses from photos, syncing videos to music or adding text overlays to photos and videos are just a few reasons why GoPro Quik is one of the best video editing apps for anyone who records their videos with a GoPro camera.
9. Magisto
Price: Subscription plans start at $4.99 per month
Compatibility: web-based
Magisto is an online platform dedicated to social media marketing that helps businesses produce and distribute professional visual content. This web-based video editor is powered by A.I. that analyzes and edits your videos automatically, so you just have to upload the footage, select the video editing style and add a soundtrack, and Magisto will do the rest. The platform offers cross-channel video content hosting and distribution services in case you want to host videos on your own website. Marketers who use Magisto to create and share social media videos also have access to the metrics that shows them how many views, clicks or likes their posts have.
10. Adobe Premiere Clip
Price: Free, but requires a basic level of Creative Cloud membership
Compatibility: iOS, Android
Editing a video and sharing it on your social media accounts just moments after you recorded it can be important in so many different situations. Adobe Premiere Clip seems to be a perfect solution for all sorts of events you want to share with your followers on social media because it offers the automatic editing option as well as a series of video editing tools that enable you to adjust each setting manually. Each project you start in Adobe Premiere Clip can be later opened in Adobe Premiere Pro, Lightroom or Capture CC in case you want to have more professional video editing tools at your disposal while working on a project.
11. Lumen5
Price: free, subscription plans start at $49 per month
Compatibility: web-based
You can turn a blog post into a video in just three easy steps, simply paste its URL into Lumen5 and its AI editor will generate new scenes based on the amount texts you’ve entered. The Lumen5 platform also grants you access to huge stock audio, photo and video libraries, which enables you to make social videos even if you don’t have your own footage. Nonetheless, you must choose a subscription plan if you want to remove the watermark from the videos you create with Lumen5 or if you want to export videos in resolutions larger than 480p.
We have selected some best cheap video editings software for both beginners and semi-pros, you can pick up one of the best cheap video editing software based on your need accordingly.
How to Select The Best Video Editing Software for Beginners?
Planning ahead is the vital step in the process of making a video because you must know exactly what you need before the process starts. Once you know what you want to accomplish you should acquire as much information as you possibly can about a video editing software in order to find out if the video editor you’re considering can help you accomplish your goal. The price is yet another factor you should consider since you don’t have to spend a lot of money on video editing software that takes years to master if you just want to create a promotional video for your company.
Besides the features, a video editing application offers, you should also try to find out how user-friendly its interface is and how comfortable or efficient you are while working on a project in a video editing software. Installing a trial version of a video editor might help you decide if that editor is the right choice for you. If you have absolutely no previous video editing experience, then it is best to start with a simple video editing app like iMovie or the Photos App and then switch to a more advanced video editor once you develop your video editing skills.
Conclusion
Recording videos in high resolution is simply not enough to attract the attention of a large online audience. That’s why you must find a video editor that enables you to make eye-catching videos in just a couple of minutes. Which video editing software are you going to be using to create social media videos in 2020? Leave a comment and share your opinions with us.
Ollie Mattison
Ollie Mattison is a writer and a lover of all things video.
Follow @Ollie Mattison
Ollie Mattison
Mar 27, 2024• Proven solutions
The popularity of video content on social media networks has been soaring in the last couple of years, and it is only reasonable to expect this trend to continue. Tutorials, promotional videos and various other types of videos for social media help companies run successful advertising campaigns and increase their profits. You don’t have to be a seasoned video editing professional in order to create videos for social networks, in fact, you can make viral videos even with entry-level video editing software, like iMovie or Avidemux. That’s the reason why in this article we are going to introduce you to 10+ best video editing apps you can use online, on Mac and PC computers or Smartphones.
Best Video Editing Software for Novice Video Content Creators in 2024
Anyone who has access to a computer that runs on a macOS or Windows OS can edit videos for free because both of these operating systems have built-in video editing software. Let’s take a look at the free video editing options Mac and PC users have at their disposal in 2024.
1. iMovie –Best Free Video Editing Software for Beginners on macOS and iOS
Learning how to use iMovie to create videos for social media won’t take too much of your time, as the app’s intuitive interface makes performing all basic video editing actions look easy. iMovie lets you edit footage recorded in resolutions up to 4K and it features 10 high fidelity filters that enhance the colors in your videos. The app also lets you create PIP and split screen videos, alter the playback speed of a video clip or create engaging opening titles or end credits. The royalty-free music, sound effects or the voiceover recording feature can all help you create a perfect soundtrack for each video you edit in iMovie.
2. Photos App –Best Free Video Editing Software for Beginners on Windows 10
Even though the Photos App doesn’t offer a lot of video editing options you can still use it to process the footage you recorded before sharing it online. The app’s Edit&Create menu offers Draw, Add slo-mo or Trim tools that allow you to draw over the source footage and remove unwanted pieces of video clips from the timeline. The Photos App is equipped with a number of 3D effects and a rich collection of filters that can assist you in creating a distinctive visual style for each new video you edit with it. However, the app’s exporting options are far from impressive, since you can’t export your projects to social media directly from the Photos App.
3. Windows Movie Maker –Best Free Video Editing Software for Beginners on Windows 8/7
It’s already been a couple of years since the Windows Movie Maker was discontinued, but despite that this video editing software remains one of the best options for novice video editors who are still using Windows 8 or older versions of the Windows OS. Windows Movie Maker grants you access to a huge collection of transitions and visual effects and it makes the process of creating titles effortless. Certain options like video stabilization are only available on the version of the video editing software that is compatible with Windows 8, and the exact list of the tools provided by Windows Movie Maker varies on different versions of the Windows OS.
4. Avidemux –Best Free Open Source Video Editing Software for Beginners in 2020
Transcoding video files or automating video editing tasks is the most common reason why inexperienced video editors opt for Avidemux. This open source video editor is compatible with Linux, macOS and Windows OS, which means that you can edit videos with it regardless of the computer you have. Avidemux supports nearly all video file formats, and it is a perfect choice for all video content creators who frequently shoot their videos on different cameras. Nonetheless, the number of video editing tools Avidemux offers is far from impressive which limits your options during the video editing process.
Best Cheap Video Editing Software for Beginners in 2020
Creating professional-looking videos with free video editing software products is a challenging task even for an experienced video editor. So, instead of struggling to make visually impactful content with free video editing apps you can purchase the license to use video editors that offer an abundance of video editing tools. Here are some of the least expensive options on the market.
5. Wondershare Filmii
Price: Free trial available, $9.99/month
Compatibility: Windows
For beginners who want to create a video footage with templates automatically, Wondershare Filmii is one of the best choice on Windows. There are plentiful smart video templates, stylized filters and overlays, interesting stickers and motion elements, and more important, advanced editing tools.
Wondershare Filmii ](https://filmii.wondershare.com/?utm%5Fsource=other%5Fmedia%5Fsites&utm%5Fmedium=banner&utm%5Fcampaign=f9%5Farticle%5Fbanner&utm%5Fcontent=link%5Ffm%5Ffm%5Fen%5F19063351%5F2020-11-25 )
Creating videos with Filmii is easy. After launch the software, select a template from the start screen first and then import your images and footage to the timeline. Click the Auto Create button, and Filmii will automatically generate a video with text/transitions/music and effects. Want to personalize the auto-created video? Click the Advanced editing button and then you can customize the video with more flexibilities.
6. Wondershare Filmora
Price: Free trial available, $49.99 for an annual subscription
Compatibility: macOS, Windows
Each new version of Wondershare’s Filmora that was released in the last five years has expanded the software’s capabilities. Filmora is no exception since the app’s latest upgrade brings more than a few improvements that make the video editing process smoother. You can now add up to one hundred audio and video tracks to the timeline, enjoy the benefits of the revamped video stabilization feature or have more precision while editing audio files. Filmora simplifies the video editing process and allows you to enhance the colors in a video clip, create split screen and PIP effects or perform countless other video editing tasks in just a couple of clicks.
7. Adobe Premiere Rush
Price: Free trial available, $9.99 per month as a single app
Compatibility: macOS, Windows, iOS, Android
This cross-platform app offers everything a social media video content creator needs to produce viral videos, starting from the video recording options that enable its users to record high-resolution videos with their mobile devices. Moreover, Adobe Premiere Rush features hundreds of motion graphics templates that are designed to facilitate the process of making a social media video. The app also allows you to choose an aspect ratio for each video you create with it, as well as add transitions between shots, apply color presets or crop video clips. Adobe Premiere Rush is an excellent choice for all video creators who want to keep editing even while they are away from their computers.
8. GoPro Quik
Price: Free
Compatibility: macOS, Windows, iOS, Android
If you have a GoPro camera, then you can edit all footage recorded with your camera for free, although you must first check if the model of GoPro camera you have is compatible with this app. The process of importing and sorting the materials you produce with your camera is automated and the app also lets you store all of your footage on the cloud so you can access it at any moment regardless of your current location. Creating time–lapses from photos, syncing videos to music or adding text overlays to photos and videos are just a few reasons why GoPro Quik is one of the best video editing apps for anyone who records their videos with a GoPro camera.
9. Magisto
Price: Subscription plans start at $4.99 per month
Compatibility: web-based
Magisto is an online platform dedicated to social media marketing that helps businesses produce and distribute professional visual content. This web-based video editor is powered by A.I. that analyzes and edits your videos automatically, so you just have to upload the footage, select the video editing style and add a soundtrack, and Magisto will do the rest. The platform offers cross-channel video content hosting and distribution services in case you want to host videos on your own website. Marketers who use Magisto to create and share social media videos also have access to the metrics that shows them how many views, clicks or likes their posts have.
10. Adobe Premiere Clip
Price: Free, but requires a basic level of Creative Cloud membership
Compatibility: iOS, Android
Editing a video and sharing it on your social media accounts just moments after you recorded it can be important in so many different situations. Adobe Premiere Clip seems to be a perfect solution for all sorts of events you want to share with your followers on social media because it offers the automatic editing option as well as a series of video editing tools that enable you to adjust each setting manually. Each project you start in Adobe Premiere Clip can be later opened in Adobe Premiere Pro, Lightroom or Capture CC in case you want to have more professional video editing tools at your disposal while working on a project.
11. Lumen5
Price: free, subscription plans start at $49 per month
Compatibility: web-based
You can turn a blog post into a video in just three easy steps, simply paste its URL into Lumen5 and its AI editor will generate new scenes based on the amount texts you’ve entered. The Lumen5 platform also grants you access to huge stock audio, photo and video libraries, which enables you to make social videos even if you don’t have your own footage. Nonetheless, you must choose a subscription plan if you want to remove the watermark from the videos you create with Lumen5 or if you want to export videos in resolutions larger than 480p.
We have selected some best cheap video editings software for both beginners and semi-pros, you can pick up one of the best cheap video editing software based on your need accordingly.
How to Select The Best Video Editing Software for Beginners?
Planning ahead is the vital step in the process of making a video because you must know exactly what you need before the process starts. Once you know what you want to accomplish you should acquire as much information as you possibly can about a video editing software in order to find out if the video editor you’re considering can help you accomplish your goal. The price is yet another factor you should consider since you don’t have to spend a lot of money on video editing software that takes years to master if you just want to create a promotional video for your company.
Besides the features, a video editing application offers, you should also try to find out how user-friendly its interface is and how comfortable or efficient you are while working on a project in a video editing software. Installing a trial version of a video editor might help you decide if that editor is the right choice for you. If you have absolutely no previous video editing experience, then it is best to start with a simple video editing app like iMovie or the Photos App and then switch to a more advanced video editor once you develop your video editing skills.
Conclusion
Recording videos in high resolution is simply not enough to attract the attention of a large online audience. That’s why you must find a video editor that enables you to make eye-catching videos in just a couple of minutes. Which video editing software are you going to be using to create social media videos in 2020? Leave a comment and share your opinions with us.
Ollie Mattison
Ollie Mattison is a writer and a lover of all things video.
Follow @Ollie Mattison
Ollie Mattison
Mar 27, 2024• Proven solutions
The popularity of video content on social media networks has been soaring in the last couple of years, and it is only reasonable to expect this trend to continue. Tutorials, promotional videos and various other types of videos for social media help companies run successful advertising campaigns and increase their profits. You don’t have to be a seasoned video editing professional in order to create videos for social networks, in fact, you can make viral videos even with entry-level video editing software, like iMovie or Avidemux. That’s the reason why in this article we are going to introduce you to 10+ best video editing apps you can use online, on Mac and PC computers or Smartphones.
Best Video Editing Software for Novice Video Content Creators in 2024
Anyone who has access to a computer that runs on a macOS or Windows OS can edit videos for free because both of these operating systems have built-in video editing software. Let’s take a look at the free video editing options Mac and PC users have at their disposal in 2024.
1. iMovie –Best Free Video Editing Software for Beginners on macOS and iOS
Learning how to use iMovie to create videos for social media won’t take too much of your time, as the app’s intuitive interface makes performing all basic video editing actions look easy. iMovie lets you edit footage recorded in resolutions up to 4K and it features 10 high fidelity filters that enhance the colors in your videos. The app also lets you create PIP and split screen videos, alter the playback speed of a video clip or create engaging opening titles or end credits. The royalty-free music, sound effects or the voiceover recording feature can all help you create a perfect soundtrack for each video you edit in iMovie.
2. Photos App –Best Free Video Editing Software for Beginners on Windows 10
Even though the Photos App doesn’t offer a lot of video editing options you can still use it to process the footage you recorded before sharing it online. The app’s Edit&Create menu offers Draw, Add slo-mo or Trim tools that allow you to draw over the source footage and remove unwanted pieces of video clips from the timeline. The Photos App is equipped with a number of 3D effects and a rich collection of filters that can assist you in creating a distinctive visual style for each new video you edit with it. However, the app’s exporting options are far from impressive, since you can’t export your projects to social media directly from the Photos App.
3. Windows Movie Maker –Best Free Video Editing Software for Beginners on Windows 8/7
It’s already been a couple of years since the Windows Movie Maker was discontinued, but despite that this video editing software remains one of the best options for novice video editors who are still using Windows 8 or older versions of the Windows OS. Windows Movie Maker grants you access to a huge collection of transitions and visual effects and it makes the process of creating titles effortless. Certain options like video stabilization are only available on the version of the video editing software that is compatible with Windows 8, and the exact list of the tools provided by Windows Movie Maker varies on different versions of the Windows OS.
4. Avidemux –Best Free Open Source Video Editing Software for Beginners in 2020
Transcoding video files or automating video editing tasks is the most common reason why inexperienced video editors opt for Avidemux. This open source video editor is compatible with Linux, macOS and Windows OS, which means that you can edit videos with it regardless of the computer you have. Avidemux supports nearly all video file formats, and it is a perfect choice for all video content creators who frequently shoot their videos on different cameras. Nonetheless, the number of video editing tools Avidemux offers is far from impressive which limits your options during the video editing process.
Best Cheap Video Editing Software for Beginners in 2020
Creating professional-looking videos with free video editing software products is a challenging task even for an experienced video editor. So, instead of struggling to make visually impactful content with free video editing apps you can purchase the license to use video editors that offer an abundance of video editing tools. Here are some of the least expensive options on the market.
5. Wondershare Filmii
Price: Free trial available, $9.99/month
Compatibility: Windows
For beginners who want to create a video footage with templates automatically, Wondershare Filmii is one of the best choice on Windows. There are plentiful smart video templates, stylized filters and overlays, interesting stickers and motion elements, and more important, advanced editing tools.
Wondershare Filmii ](https://filmii.wondershare.com/?utm%5Fsource=other%5Fmedia%5Fsites&utm%5Fmedium=banner&utm%5Fcampaign=f9%5Farticle%5Fbanner&utm%5Fcontent=link%5Ffm%5Ffm%5Fen%5F19063351%5F2020-11-25 )
Creating videos with Filmii is easy. After launch the software, select a template from the start screen first and then import your images and footage to the timeline. Click the Auto Create button, and Filmii will automatically generate a video with text/transitions/music and effects. Want to personalize the auto-created video? Click the Advanced editing button and then you can customize the video with more flexibilities.
6. Wondershare Filmora
Price: Free trial available, $49.99 for an annual subscription
Compatibility: macOS, Windows
Each new version of Wondershare’s Filmora that was released in the last five years has expanded the software’s capabilities. Filmora is no exception since the app’s latest upgrade brings more than a few improvements that make the video editing process smoother. You can now add up to one hundred audio and video tracks to the timeline, enjoy the benefits of the revamped video stabilization feature or have more precision while editing audio files. Filmora simplifies the video editing process and allows you to enhance the colors in a video clip, create split screen and PIP effects or perform countless other video editing tasks in just a couple of clicks.
7. Adobe Premiere Rush
Price: Free trial available, $9.99 per month as a single app
Compatibility: macOS, Windows, iOS, Android
This cross-platform app offers everything a social media video content creator needs to produce viral videos, starting from the video recording options that enable its users to record high-resolution videos with their mobile devices. Moreover, Adobe Premiere Rush features hundreds of motion graphics templates that are designed to facilitate the process of making a social media video. The app also allows you to choose an aspect ratio for each video you create with it, as well as add transitions between shots, apply color presets or crop video clips. Adobe Premiere Rush is an excellent choice for all video creators who want to keep editing even while they are away from their computers.
8. GoPro Quik
Price: Free
Compatibility: macOS, Windows, iOS, Android
If you have a GoPro camera, then you can edit all footage recorded with your camera for free, although you must first check if the model of GoPro camera you have is compatible with this app. The process of importing and sorting the materials you produce with your camera is automated and the app also lets you store all of your footage on the cloud so you can access it at any moment regardless of your current location. Creating time–lapses from photos, syncing videos to music or adding text overlays to photos and videos are just a few reasons why GoPro Quik is one of the best video editing apps for anyone who records their videos with a GoPro camera.
9. Magisto
Price: Subscription plans start at $4.99 per month
Compatibility: web-based
Magisto is an online platform dedicated to social media marketing that helps businesses produce and distribute professional visual content. This web-based video editor is powered by A.I. that analyzes and edits your videos automatically, so you just have to upload the footage, select the video editing style and add a soundtrack, and Magisto will do the rest. The platform offers cross-channel video content hosting and distribution services in case you want to host videos on your own website. Marketers who use Magisto to create and share social media videos also have access to the metrics that shows them how many views, clicks or likes their posts have.
10. Adobe Premiere Clip
Price: Free, but requires a basic level of Creative Cloud membership
Compatibility: iOS, Android
Editing a video and sharing it on your social media accounts just moments after you recorded it can be important in so many different situations. Adobe Premiere Clip seems to be a perfect solution for all sorts of events you want to share with your followers on social media because it offers the automatic editing option as well as a series of video editing tools that enable you to adjust each setting manually. Each project you start in Adobe Premiere Clip can be later opened in Adobe Premiere Pro, Lightroom or Capture CC in case you want to have more professional video editing tools at your disposal while working on a project.
11. Lumen5
Price: free, subscription plans start at $49 per month
Compatibility: web-based
You can turn a blog post into a video in just three easy steps, simply paste its URL into Lumen5 and its AI editor will generate new scenes based on the amount texts you’ve entered. The Lumen5 platform also grants you access to huge stock audio, photo and video libraries, which enables you to make social videos even if you don’t have your own footage. Nonetheless, you must choose a subscription plan if you want to remove the watermark from the videos you create with Lumen5 or if you want to export videos in resolutions larger than 480p.
We have selected some best cheap video editings software for both beginners and semi-pros, you can pick up one of the best cheap video editing software based on your need accordingly.
How to Select The Best Video Editing Software for Beginners?
Planning ahead is the vital step in the process of making a video because you must know exactly what you need before the process starts. Once you know what you want to accomplish you should acquire as much information as you possibly can about a video editing software in order to find out if the video editor you’re considering can help you accomplish your goal. The price is yet another factor you should consider since you don’t have to spend a lot of money on video editing software that takes years to master if you just want to create a promotional video for your company.
Besides the features, a video editing application offers, you should also try to find out how user-friendly its interface is and how comfortable or efficient you are while working on a project in a video editing software. Installing a trial version of a video editor might help you decide if that editor is the right choice for you. If you have absolutely no previous video editing experience, then it is best to start with a simple video editing app like iMovie or the Photos App and then switch to a more advanced video editor once you develop your video editing skills.
Conclusion
Recording videos in high resolution is simply not enough to attract the attention of a large online audience. That’s why you must find a video editor that enables you to make eye-catching videos in just a couple of minutes. Which video editing software are you going to be using to create social media videos in 2020? Leave a comment and share your opinions with us.
Ollie Mattison
Ollie Mattison is a writer and a lover of all things video.
Follow @Ollie Mattison
Ollie Mattison
Mar 27, 2024• Proven solutions
The popularity of video content on social media networks has been soaring in the last couple of years, and it is only reasonable to expect this trend to continue. Tutorials, promotional videos and various other types of videos for social media help companies run successful advertising campaigns and increase their profits. You don’t have to be a seasoned video editing professional in order to create videos for social networks, in fact, you can make viral videos even with entry-level video editing software, like iMovie or Avidemux. That’s the reason why in this article we are going to introduce you to 10+ best video editing apps you can use online, on Mac and PC computers or Smartphones.
Best Video Editing Software for Novice Video Content Creators in 2024
Anyone who has access to a computer that runs on a macOS or Windows OS can edit videos for free because both of these operating systems have built-in video editing software. Let’s take a look at the free video editing options Mac and PC users have at their disposal in 2024.
1. iMovie –Best Free Video Editing Software for Beginners on macOS and iOS
Learning how to use iMovie to create videos for social media won’t take too much of your time, as the app’s intuitive interface makes performing all basic video editing actions look easy. iMovie lets you edit footage recorded in resolutions up to 4K and it features 10 high fidelity filters that enhance the colors in your videos. The app also lets you create PIP and split screen videos, alter the playback speed of a video clip or create engaging opening titles or end credits. The royalty-free music, sound effects or the voiceover recording feature can all help you create a perfect soundtrack for each video you edit in iMovie.
2. Photos App –Best Free Video Editing Software for Beginners on Windows 10
Even though the Photos App doesn’t offer a lot of video editing options you can still use it to process the footage you recorded before sharing it online. The app’s Edit&Create menu offers Draw, Add slo-mo or Trim tools that allow you to draw over the source footage and remove unwanted pieces of video clips from the timeline. The Photos App is equipped with a number of 3D effects and a rich collection of filters that can assist you in creating a distinctive visual style for each new video you edit with it. However, the app’s exporting options are far from impressive, since you can’t export your projects to social media directly from the Photos App.
3. Windows Movie Maker –Best Free Video Editing Software for Beginners on Windows 8/7
It’s already been a couple of years since the Windows Movie Maker was discontinued, but despite that this video editing software remains one of the best options for novice video editors who are still using Windows 8 or older versions of the Windows OS. Windows Movie Maker grants you access to a huge collection of transitions and visual effects and it makes the process of creating titles effortless. Certain options like video stabilization are only available on the version of the video editing software that is compatible with Windows 8, and the exact list of the tools provided by Windows Movie Maker varies on different versions of the Windows OS.
4. Avidemux –Best Free Open Source Video Editing Software for Beginners in 2020
Transcoding video files or automating video editing tasks is the most common reason why inexperienced video editors opt for Avidemux. This open source video editor is compatible with Linux, macOS and Windows OS, which means that you can edit videos with it regardless of the computer you have. Avidemux supports nearly all video file formats, and it is a perfect choice for all video content creators who frequently shoot their videos on different cameras. Nonetheless, the number of video editing tools Avidemux offers is far from impressive which limits your options during the video editing process.
Best Cheap Video Editing Software for Beginners in 2020
Creating professional-looking videos with free video editing software products is a challenging task even for an experienced video editor. So, instead of struggling to make visually impactful content with free video editing apps you can purchase the license to use video editors that offer an abundance of video editing tools. Here are some of the least expensive options on the market.
5. Wondershare Filmii
Price: Free trial available, $9.99/month
Compatibility: Windows
For beginners who want to create a video footage with templates automatically, Wondershare Filmii is one of the best choice on Windows. There are plentiful smart video templates, stylized filters and overlays, interesting stickers and motion elements, and more important, advanced editing tools.
Wondershare Filmii ](https://filmii.wondershare.com/?utm%5Fsource=other%5Fmedia%5Fsites&utm%5Fmedium=banner&utm%5Fcampaign=f9%5Farticle%5Fbanner&utm%5Fcontent=link%5Ffm%5Ffm%5Fen%5F19063351%5F2020-11-25 )
Creating videos with Filmii is easy. After launch the software, select a template from the start screen first and then import your images and footage to the timeline. Click the Auto Create button, and Filmii will automatically generate a video with text/transitions/music and effects. Want to personalize the auto-created video? Click the Advanced editing button and then you can customize the video with more flexibilities.
6. Wondershare Filmora
Price: Free trial available, $49.99 for an annual subscription
Compatibility: macOS, Windows
Each new version of Wondershare’s Filmora that was released in the last five years has expanded the software’s capabilities. Filmora is no exception since the app’s latest upgrade brings more than a few improvements that make the video editing process smoother. You can now add up to one hundred audio and video tracks to the timeline, enjoy the benefits of the revamped video stabilization feature or have more precision while editing audio files. Filmora simplifies the video editing process and allows you to enhance the colors in a video clip, create split screen and PIP effects or perform countless other video editing tasks in just a couple of clicks.
7. Adobe Premiere Rush
Price: Free trial available, $9.99 per month as a single app
Compatibility: macOS, Windows, iOS, Android
This cross-platform app offers everything a social media video content creator needs to produce viral videos, starting from the video recording options that enable its users to record high-resolution videos with their mobile devices. Moreover, Adobe Premiere Rush features hundreds of motion graphics templates that are designed to facilitate the process of making a social media video. The app also allows you to choose an aspect ratio for each video you create with it, as well as add transitions between shots, apply color presets or crop video clips. Adobe Premiere Rush is an excellent choice for all video creators who want to keep editing even while they are away from their computers.
8. GoPro Quik
Price: Free
Compatibility: macOS, Windows, iOS, Android
If you have a GoPro camera, then you can edit all footage recorded with your camera for free, although you must first check if the model of GoPro camera you have is compatible with this app. The process of importing and sorting the materials you produce with your camera is automated and the app also lets you store all of your footage on the cloud so you can access it at any moment regardless of your current location. Creating time–lapses from photos, syncing videos to music or adding text overlays to photos and videos are just a few reasons why GoPro Quik is one of the best video editing apps for anyone who records their videos with a GoPro camera.
9. Magisto
Price: Subscription plans start at $4.99 per month
Compatibility: web-based
Magisto is an online platform dedicated to social media marketing that helps businesses produce and distribute professional visual content. This web-based video editor is powered by A.I. that analyzes and edits your videos automatically, so you just have to upload the footage, select the video editing style and add a soundtrack, and Magisto will do the rest. The platform offers cross-channel video content hosting and distribution services in case you want to host videos on your own website. Marketers who use Magisto to create and share social media videos also have access to the metrics that shows them how many views, clicks or likes their posts have.
10. Adobe Premiere Clip
Price: Free, but requires a basic level of Creative Cloud membership
Compatibility: iOS, Android
Editing a video and sharing it on your social media accounts just moments after you recorded it can be important in so many different situations. Adobe Premiere Clip seems to be a perfect solution for all sorts of events you want to share with your followers on social media because it offers the automatic editing option as well as a series of video editing tools that enable you to adjust each setting manually. Each project you start in Adobe Premiere Clip can be later opened in Adobe Premiere Pro, Lightroom or Capture CC in case you want to have more professional video editing tools at your disposal while working on a project.
11. Lumen5
Price: free, subscription plans start at $49 per month
Compatibility: web-based
You can turn a blog post into a video in just three easy steps, simply paste its URL into Lumen5 and its AI editor will generate new scenes based on the amount texts you’ve entered. The Lumen5 platform also grants you access to huge stock audio, photo and video libraries, which enables you to make social videos even if you don’t have your own footage. Nonetheless, you must choose a subscription plan if you want to remove the watermark from the videos you create with Lumen5 or if you want to export videos in resolutions larger than 480p.
We have selected some best cheap video editings software for both beginners and semi-pros, you can pick up one of the best cheap video editing software based on your need accordingly.
How to Select The Best Video Editing Software for Beginners?
Planning ahead is the vital step in the process of making a video because you must know exactly what you need before the process starts. Once you know what you want to accomplish you should acquire as much information as you possibly can about a video editing software in order to find out if the video editor you’re considering can help you accomplish your goal. The price is yet another factor you should consider since you don’t have to spend a lot of money on video editing software that takes years to master if you just want to create a promotional video for your company.
Besides the features, a video editing application offers, you should also try to find out how user-friendly its interface is and how comfortable or efficient you are while working on a project in a video editing software. Installing a trial version of a video editor might help you decide if that editor is the right choice for you. If you have absolutely no previous video editing experience, then it is best to start with a simple video editing app like iMovie or the Photos App and then switch to a more advanced video editor once you develop your video editing skills.
Conclusion
Recording videos in high resolution is simply not enough to attract the attention of a large online audience. That’s why you must find a video editor that enables you to make eye-catching videos in just a couple of minutes. Which video editing software are you going to be using to create social media videos in 2020? Leave a comment and share your opinions with us.
Ollie Mattison
Ollie Mattison is a writer and a lover of all things video.
Follow @Ollie Mattison
Mastering Facebook Video: The Ultimate Aspect Ratio Cheat Sheet
The Only Guide Facebook Video Aspect Ratios you’ll Ever Need to Know
An easy yet powerful editor
Numerous effects to choose from
Detailed tutorials provided by the official channel
Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:
In this article
01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)
02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)
03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)
Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy
In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.
01Facebook video ads sizes
When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.
02Facebook image ads size
As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.
03Facebook carousel ads size
By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.
04Facebook collection ads size
Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.
05More Facebook advertising resources
Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.
Part 2 All Facebook Video Aspect Ratios Info in One Place
There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:
01360 videos
In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.
● The dimensions of these videos must be maximum 120 PX in height and width respectively.
● The length of video must not be more than 241 minutes.
● The file size of these videos should range in between 1 MB to 26 GB.
● The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.
02Facebook stories ads
As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.
● In these videos, sound is mostly optional as well as there is no need of captions.
● The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.
● The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.
● The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.
03Facebook News feed video ads
These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:
● The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.
● You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.
● In these videos, sound and captions are optional but also recommended to make it more effective.
● Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.
04Instant experience videos
These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.
● You can choose amongst the landscape and square video format.
● The recommended video resolution for these videos is 1200*628 PX.
● The file size must not increase 4GB and the maximum length should also remain under 241 minutes.
● Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.
05Slideshow video ads
These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.
● To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.
● The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.
● The aspect ratio of the video formats can vary from 16:9 to 9:16.
● The maximum length is 120 minutes with a file size of 4 GB.
06Instant article ads
To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.
● You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.
● Although shorter videos perform better but you can post video ads of approx 240 minutes.
● In this video format, there are no captions available so you will need to add subtitles while creating the video.
● Headlines in these videos must be of 25 characters and description should be of 30 characters.
07Live streaming
Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.
● These videos must include universal playback and have a small size of file.
● Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.
● The most recommended and preferred aspect ratio is 16:9.
● In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.
08Search Result ads
Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.
● The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.
● In these videos, captions are not supported but the sound is recommended.
● The most suitable video aspect ratio for these videos is 1:1.
● The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.
09Facebook marketplace
Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.
● At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.
● The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.
● In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.
● If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.
10Collection video ads
These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.
● The video frame of these videos must be 30 fps maximum.
● You can create videos in the aspect ratio of 1:1 to 16:9.
● The recommended resolution size of the video is approx 1200*675.
● The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.
Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?
Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Key Takeaways from This Episode
● Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.
● It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.
● Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.
Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:
In this article
01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)
02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)
03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)
Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy
In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.
01Facebook video ads sizes
When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.
02Facebook image ads size
As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.
03Facebook carousel ads size
By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.
04Facebook collection ads size
Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.
05More Facebook advertising resources
Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.
Part 2 All Facebook Video Aspect Ratios Info in One Place
There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:
01360 videos
In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.
● The dimensions of these videos must be maximum 120 PX in height and width respectively.
● The length of video must not be more than 241 minutes.
● The file size of these videos should range in between 1 MB to 26 GB.
● The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.
02Facebook stories ads
As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.
● In these videos, sound is mostly optional as well as there is no need of captions.
● The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.
● The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.
● The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.
03Facebook News feed video ads
These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:
● The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.
● You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.
● In these videos, sound and captions are optional but also recommended to make it more effective.
● Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.
04Instant experience videos
These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.
● You can choose amongst the landscape and square video format.
● The recommended video resolution for these videos is 1200*628 PX.
● The file size must not increase 4GB and the maximum length should also remain under 241 minutes.
● Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.
05Slideshow video ads
These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.
● To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.
● The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.
● The aspect ratio of the video formats can vary from 16:9 to 9:16.
● The maximum length is 120 minutes with a file size of 4 GB.
06Instant article ads
To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.
● You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.
● Although shorter videos perform better but you can post video ads of approx 240 minutes.
● In this video format, there are no captions available so you will need to add subtitles while creating the video.
● Headlines in these videos must be of 25 characters and description should be of 30 characters.
07Live streaming
Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.
● These videos must include universal playback and have a small size of file.
● Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.
● The most recommended and preferred aspect ratio is 16:9.
● In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.
08Search Result ads
Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.
● The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.
● In these videos, captions are not supported but the sound is recommended.
● The most suitable video aspect ratio for these videos is 1:1.
● The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.
09Facebook marketplace
Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.
● At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.
● The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.
● In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.
● If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.
10Collection video ads
These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.
● The video frame of these videos must be 30 fps maximum.
● You can create videos in the aspect ratio of 1:1 to 16:9.
● The recommended resolution size of the video is approx 1200*675.
● The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.
Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?
Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Key Takeaways from This Episode
● Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.
● It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.
● Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.
Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:
In this article
01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)
02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)
03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)
Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy
In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.
01Facebook video ads sizes
When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.
02Facebook image ads size
As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.
03Facebook carousel ads size
By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.
04Facebook collection ads size
Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.
05More Facebook advertising resources
Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.
Part 2 All Facebook Video Aspect Ratios Info in One Place
There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:
01360 videos
In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.
● The dimensions of these videos must be maximum 120 PX in height and width respectively.
● The length of video must not be more than 241 minutes.
● The file size of these videos should range in between 1 MB to 26 GB.
● The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.
02Facebook stories ads
As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.
● In these videos, sound is mostly optional as well as there is no need of captions.
● The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.
● The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.
● The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.
03Facebook News feed video ads
These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:
● The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.
● You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.
● In these videos, sound and captions are optional but also recommended to make it more effective.
● Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.
04Instant experience videos
These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.
● You can choose amongst the landscape and square video format.
● The recommended video resolution for these videos is 1200*628 PX.
● The file size must not increase 4GB and the maximum length should also remain under 241 minutes.
● Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.
05Slideshow video ads
These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.
● To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.
● The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.
● The aspect ratio of the video formats can vary from 16:9 to 9:16.
● The maximum length is 120 minutes with a file size of 4 GB.
06Instant article ads
To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.
● You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.
● Although shorter videos perform better but you can post video ads of approx 240 minutes.
● In this video format, there are no captions available so you will need to add subtitles while creating the video.
● Headlines in these videos must be of 25 characters and description should be of 30 characters.
07Live streaming
Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.
● These videos must include universal playback and have a small size of file.
● Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.
● The most recommended and preferred aspect ratio is 16:9.
● In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.
08Search Result ads
Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.
● The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.
● In these videos, captions are not supported but the sound is recommended.
● The most suitable video aspect ratio for these videos is 1:1.
● The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.
09Facebook marketplace
Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.
● At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.
● The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.
● In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.
● If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.
10Collection video ads
These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.
● The video frame of these videos must be 30 fps maximum.
● You can create videos in the aspect ratio of 1:1 to 16:9.
● The recommended resolution size of the video is approx 1200*675.
● The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.
Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?
Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Key Takeaways from This Episode
● Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.
● It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.
● Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.
Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:
In this article
01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)
02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)
03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)
Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy
In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.
01Facebook video ads sizes
When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.
02Facebook image ads size
As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.
03Facebook carousel ads size
By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.
04Facebook collection ads size
Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.
05More Facebook advertising resources
Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.
Part 2 All Facebook Video Aspect Ratios Info in One Place
There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:
01360 videos
In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.
● The dimensions of these videos must be maximum 120 PX in height and width respectively.
● The length of video must not be more than 241 minutes.
● The file size of these videos should range in between 1 MB to 26 GB.
● The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.
02Facebook stories ads
As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.
● In these videos, sound is mostly optional as well as there is no need of captions.
● The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.
● The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.
● The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.
03Facebook News feed video ads
These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:
● The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.
● You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.
● In these videos, sound and captions are optional but also recommended to make it more effective.
● Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.
04Instant experience videos
These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.
● You can choose amongst the landscape and square video format.
● The recommended video resolution for these videos is 1200*628 PX.
● The file size must not increase 4GB and the maximum length should also remain under 241 minutes.
● Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.
05Slideshow video ads
These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.
● To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.
● The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.
● The aspect ratio of the video formats can vary from 16:9 to 9:16.
● The maximum length is 120 minutes with a file size of 4 GB.
06Instant article ads
To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.
● You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.
● Although shorter videos perform better but you can post video ads of approx 240 minutes.
● In this video format, there are no captions available so you will need to add subtitles while creating the video.
● Headlines in these videos must be of 25 characters and description should be of 30 characters.
07Live streaming
Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.
● These videos must include universal playback and have a small size of file.
● Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.
● The most recommended and preferred aspect ratio is 16:9.
● In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.
08Search Result ads
Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.
● The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.
● In these videos, captions are not supported but the sound is recommended.
● The most suitable video aspect ratio for these videos is 1:1.
● The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.
09Facebook marketplace
Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.
● At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.
● The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.
● In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.
● If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.
10Collection video ads
These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.
● The video frame of these videos must be 30 fps maximum.
● You can create videos in the aspect ratio of 1:1 to 16:9.
● The recommended resolution size of the video is approx 1200*675.
● The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.
Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?
Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Key Takeaways from This Episode
● Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.
● It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.
● Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.
LinkedIn Video Mastery: Choosing the Perfect Aspect Ratio
The Ideal LinkedIn Video Aspect Ratios for Effective Posting
An easy yet powerful editor
Numerous effects to choose from
Detailed tutorials provided by the official channel
The written content of LinkedIn has been taken over by the video content these days. Videos created with exceptional features and editing perks are booming amongst the audience.
In this article
01 [What is LinkedIn Video Format?](#Part 1)
02 [Everything You Need to Know About LinkedIn Ad Specs](#Part 2)
03 [5 Types of LinkedIn Ads](#Part 3)
04 [Best 5 LinkedIn Video Practices](#Part 4)
Part 1 What is LinkedIn Video Format?
01Can you post 1920x1080 on LinkedIn?
Yes, videos of 1920 by 1080px can be easily posted on LinkedIn. Moreover, this is the best resolution in which you should post your video. This will provide you the best quality.
02What aspect ratio is best for a LinkedIn video?
Although LinkedIn accepts and allows almost each aspect ratio but the most recommended aspect ratio is 16:This means it should remain between 1.778 and 0.565However, the aspect ratio can vary according to the mode of your video that is horizontal or vertical.
Part 2 Everything You Need to Know About LinkedIn Ad Specs
The specs can vary in the case of LinkedIn videos and LinkedIn ads. As the ads are totally different from the videos their specs also become different. Here are some of the specs that you should know when you are creating LinkedIn ads:
● Length: The maximum and minimum length of these ad videos are 3 seconds to 30 minutes respectively. However, the most successful video length is up to 15 seconds.
● File size and file format: The file size of the ad videos must be a minimum of 75 KB and the maximum it can be of 200 MB. The file format that is supported on the LinkedIn application is MP4.
● Audio Format and size: The audio format of these ad videos must be MPEG4 or ACC. If you talk about the audio size then it is recommended not to be more than 64 KHz.
● Resolution and aspect ratio: The resolution of these ads can be 360p, 480p, 720p or 1080p. When it comes to the aspect ratio then the best-recommended one is 16:9 for landscape mode and 9:16 for vertical mode.
● Video captions and headlines: If you are adding video captions in your ad video, then it must be in SRT format and the headlines should also be under 200 characters. It is recommended to keep the headlines up to maximum of 70 characters.
Part 3 5 types of LinkedIn Ads
LinkedIn provides you with several platforms and types of ad placements. Here mentioned are some of them:
Sponsored messages in LinkedIn: This type of LinkedIn ad was previously termed as sponsored InMail. Through this, you can directly advertise your product or brand in the user’s inbox. However, LinkedIn has set a maximum number of times that your customer can receive the messaging ad. This states that any member of your audience will not receive the ads more than two times in a short span of time. Also, it is estimated that consumers enjoy messaging ads but companies do not interact much with them via sponsored messaging ads.
Sponsored content: These ads show up in the feed of the LinkedIn user. No matter if they are using it on mobile on desktop. These sponsored contents also have a label of promotion on them. This makes them different from the regular contents. If you are choosing sponsored content then you also get the choice between carousel ads, video ads and images ads.
Dynamic ads: These ads are visible on the right rail as you open the LinkedIn. Also this is the best way to speak to your audience through personalization. The users get to see their own personal details as soon these ads pop up on the screen. This can even be changed through the settings so that the details get hidden if the user finds this to be very personal. Dynamic ads are also of two types. One is follower ads and other is sponsored ads.
Text ads: These ads are considered as the best way to build a strong lead amongst the audience. This is also suitable in the terms of professional demographic. These ads are shown on the top and right side of the feed of LinkedIn. Approximately 58% of the companies say that making the lead generation better is the top priority of digital marketing. This is also a good way to manage company’s budget.
Awareness ads: If you want to make your brand stay on the tips of your audience then it is a good idea to go for awareness ads. These ads build a communication amongst the audience related to your brands, products and services, etc. These awareness ads also boost the engagement, help to gain followers and increase the views.
Part 4 Best 5 LinkedIn Video Practices
**Optimized setup:**To create an excellent video its setup is most important thing. So before you create the video keep in mind that your setup is well organized. Your set up includes lighting, background, camera and its position. Until the lighting is not perfect your video will lack its charm. Often natural lights are the best but artificial lights are also can do the work of perk. Also the background must be free from clutters. The camera that you are using should also be perfect and the camera position should also be in place.
Correct video length: When the correct video length is concerned, LinkedIn recommends it to be less than 15 seconds. This is so because the shorter the video is the more effective it can be. You should also keep in mind that these video may be of maximum 10 minutes but the starting moments must be engaging. This will keep your audience stay to watch your video till the end.
**Grab the viewer’s attention:**Social media platforms are filled with ignorable contents and when it comes to LinkedIn it can be so true. So if you want to grab the attention of your targeted audience then you must make your videos extraordinary. This is only possible when you focus on each and every aspect of the videos. Adding subtitles to your videos can also be an amazing idea to make them more engaging. You can even optimize the length of your video according to the objective that you want to convey.
**Plan the content according to your objective:**It is a good idea to remain up to the objective that you want to convey to your audience. No matter if you want to facilitate consideration or want to spread awareness. If you want to generate some conversions then you can go for making small demos in your videos.
**Go for the best tools:**At last but one of the most important points is to pay attention on the tool that you are using. Although there are a number of tools that can be used but nowadays, Wondershare Filmora Video Editor is the most in the use. Here are some extraordinary features of both the tools:
Features of Filmora:
● This one is an easy to use tool that can be used by beginners and less professional people.
● Using this tool you can experience latest filters and colors making their perk at the best.
● Here you will also get amazing sound effect to make your video stand out.
● You can create the videos in just a single click. This is the reason its feature of key framing is immensely popular.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Key Takeaways from This Episode
● LinkedIn is an application that has made its popularity amongst the users and advertisers in a very recent and less time. Ads and videos on this application is being loved and watched these days at a rapid rate. As per the increased demand increases a responsibility to meet those demands.
● To meet up the demands it is essential that all the technical requirements are fulfilled and also the protocols of the app are followed. This remains crucial and important in the terms of video aspect ratio, resolution, size and dimensions, and a lot more.
● If you are uploading your videos and ads on LinkedIn then it is must that they should be engaging and interesting. To make them exciting you may opt for the best practices which also include the use of popular tools. The latest tools like Filmora, Inshot, etc. are laced with all the additional features and make your video perfect for the apps.
The written content of LinkedIn has been taken over by the video content these days. Videos created with exceptional features and editing perks are booming amongst the audience.
In this article
01 [What is LinkedIn Video Format?](#Part 1)
02 [Everything You Need to Know About LinkedIn Ad Specs](#Part 2)
03 [5 Types of LinkedIn Ads](#Part 3)
04 [Best 5 LinkedIn Video Practices](#Part 4)
Part 1 What is LinkedIn Video Format?
01Can you post 1920x1080 on LinkedIn?
Yes, videos of 1920 by 1080px can be easily posted on LinkedIn. Moreover, this is the best resolution in which you should post your video. This will provide you the best quality.
02What aspect ratio is best for a LinkedIn video?
Although LinkedIn accepts and allows almost each aspect ratio but the most recommended aspect ratio is 16:This means it should remain between 1.778 and 0.565However, the aspect ratio can vary according to the mode of your video that is horizontal or vertical.
Part 2 Everything You Need to Know About LinkedIn Ad Specs
The specs can vary in the case of LinkedIn videos and LinkedIn ads. As the ads are totally different from the videos their specs also become different. Here are some of the specs that you should know when you are creating LinkedIn ads:
● Length: The maximum and minimum length of these ad videos are 3 seconds to 30 minutes respectively. However, the most successful video length is up to 15 seconds.
● File size and file format: The file size of the ad videos must be a minimum of 75 KB and the maximum it can be of 200 MB. The file format that is supported on the LinkedIn application is MP4.
● Audio Format and size: The audio format of these ad videos must be MPEG4 or ACC. If you talk about the audio size then it is recommended not to be more than 64 KHz.
● Resolution and aspect ratio: The resolution of these ads can be 360p, 480p, 720p or 1080p. When it comes to the aspect ratio then the best-recommended one is 16:9 for landscape mode and 9:16 for vertical mode.
● Video captions and headlines: If you are adding video captions in your ad video, then it must be in SRT format and the headlines should also be under 200 characters. It is recommended to keep the headlines up to maximum of 70 characters.
Part 3 5 types of LinkedIn Ads
LinkedIn provides you with several platforms and types of ad placements. Here mentioned are some of them:
Sponsored messages in LinkedIn: This type of LinkedIn ad was previously termed as sponsored InMail. Through this, you can directly advertise your product or brand in the user’s inbox. However, LinkedIn has set a maximum number of times that your customer can receive the messaging ad. This states that any member of your audience will not receive the ads more than two times in a short span of time. Also, it is estimated that consumers enjoy messaging ads but companies do not interact much with them via sponsored messaging ads.
Sponsored content: These ads show up in the feed of the LinkedIn user. No matter if they are using it on mobile on desktop. These sponsored contents also have a label of promotion on them. This makes them different from the regular contents. If you are choosing sponsored content then you also get the choice between carousel ads, video ads and images ads.
Dynamic ads: These ads are visible on the right rail as you open the LinkedIn. Also this is the best way to speak to your audience through personalization. The users get to see their own personal details as soon these ads pop up on the screen. This can even be changed through the settings so that the details get hidden if the user finds this to be very personal. Dynamic ads are also of two types. One is follower ads and other is sponsored ads.
Text ads: These ads are considered as the best way to build a strong lead amongst the audience. This is also suitable in the terms of professional demographic. These ads are shown on the top and right side of the feed of LinkedIn. Approximately 58% of the companies say that making the lead generation better is the top priority of digital marketing. This is also a good way to manage company’s budget.
Awareness ads: If you want to make your brand stay on the tips of your audience then it is a good idea to go for awareness ads. These ads build a communication amongst the audience related to your brands, products and services, etc. These awareness ads also boost the engagement, help to gain followers and increase the views.
Part 4 Best 5 LinkedIn Video Practices
**Optimized setup:**To create an excellent video its setup is most important thing. So before you create the video keep in mind that your setup is well organized. Your set up includes lighting, background, camera and its position. Until the lighting is not perfect your video will lack its charm. Often natural lights are the best but artificial lights are also can do the work of perk. Also the background must be free from clutters. The camera that you are using should also be perfect and the camera position should also be in place.
Correct video length: When the correct video length is concerned, LinkedIn recommends it to be less than 15 seconds. This is so because the shorter the video is the more effective it can be. You should also keep in mind that these video may be of maximum 10 minutes but the starting moments must be engaging. This will keep your audience stay to watch your video till the end.
**Grab the viewer’s attention:**Social media platforms are filled with ignorable contents and when it comes to LinkedIn it can be so true. So if you want to grab the attention of your targeted audience then you must make your videos extraordinary. This is only possible when you focus on each and every aspect of the videos. Adding subtitles to your videos can also be an amazing idea to make them more engaging. You can even optimize the length of your video according to the objective that you want to convey.
**Plan the content according to your objective:**It is a good idea to remain up to the objective that you want to convey to your audience. No matter if you want to facilitate consideration or want to spread awareness. If you want to generate some conversions then you can go for making small demos in your videos.
**Go for the best tools:**At last but one of the most important points is to pay attention on the tool that you are using. Although there are a number of tools that can be used but nowadays, Wondershare Filmora Video Editor is the most in the use. Here are some extraordinary features of both the tools:
Features of Filmora:
● This one is an easy to use tool that can be used by beginners and less professional people.
● Using this tool you can experience latest filters and colors making their perk at the best.
● Here you will also get amazing sound effect to make your video stand out.
● You can create the videos in just a single click. This is the reason its feature of key framing is immensely popular.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Key Takeaways from This Episode
● LinkedIn is an application that has made its popularity amongst the users and advertisers in a very recent and less time. Ads and videos on this application is being loved and watched these days at a rapid rate. As per the increased demand increases a responsibility to meet those demands.
● To meet up the demands it is essential that all the technical requirements are fulfilled and also the protocols of the app are followed. This remains crucial and important in the terms of video aspect ratio, resolution, size and dimensions, and a lot more.
● If you are uploading your videos and ads on LinkedIn then it is must that they should be engaging and interesting. To make them exciting you may opt for the best practices which also include the use of popular tools. The latest tools like Filmora, Inshot, etc. are laced with all the additional features and make your video perfect for the apps.
The written content of LinkedIn has been taken over by the video content these days. Videos created with exceptional features and editing perks are booming amongst the audience.
In this article
01 [What is LinkedIn Video Format?](#Part 1)
02 [Everything You Need to Know About LinkedIn Ad Specs](#Part 2)
03 [5 Types of LinkedIn Ads](#Part 3)
04 [Best 5 LinkedIn Video Practices](#Part 4)
Part 1 What is LinkedIn Video Format?
01Can you post 1920x1080 on LinkedIn?
Yes, videos of 1920 by 1080px can be easily posted on LinkedIn. Moreover, this is the best resolution in which you should post your video. This will provide you the best quality.
02What aspect ratio is best for a LinkedIn video?
Although LinkedIn accepts and allows almost each aspect ratio but the most recommended aspect ratio is 16:This means it should remain between 1.778 and 0.565However, the aspect ratio can vary according to the mode of your video that is horizontal or vertical.
Part 2 Everything You Need to Know About LinkedIn Ad Specs
The specs can vary in the case of LinkedIn videos and LinkedIn ads. As the ads are totally different from the videos their specs also become different. Here are some of the specs that you should know when you are creating LinkedIn ads:
● Length: The maximum and minimum length of these ad videos are 3 seconds to 30 minutes respectively. However, the most successful video length is up to 15 seconds.
● File size and file format: The file size of the ad videos must be a minimum of 75 KB and the maximum it can be of 200 MB. The file format that is supported on the LinkedIn application is MP4.
● Audio Format and size: The audio format of these ad videos must be MPEG4 or ACC. If you talk about the audio size then it is recommended not to be more than 64 KHz.
● Resolution and aspect ratio: The resolution of these ads can be 360p, 480p, 720p or 1080p. When it comes to the aspect ratio then the best-recommended one is 16:9 for landscape mode and 9:16 for vertical mode.
● Video captions and headlines: If you are adding video captions in your ad video, then it must be in SRT format and the headlines should also be under 200 characters. It is recommended to keep the headlines up to maximum of 70 characters.
Part 3 5 types of LinkedIn Ads
LinkedIn provides you with several platforms and types of ad placements. Here mentioned are some of them:
Sponsored messages in LinkedIn: This type of LinkedIn ad was previously termed as sponsored InMail. Through this, you can directly advertise your product or brand in the user’s inbox. However, LinkedIn has set a maximum number of times that your customer can receive the messaging ad. This states that any member of your audience will not receive the ads more than two times in a short span of time. Also, it is estimated that consumers enjoy messaging ads but companies do not interact much with them via sponsored messaging ads.
Sponsored content: These ads show up in the feed of the LinkedIn user. No matter if they are using it on mobile on desktop. These sponsored contents also have a label of promotion on them. This makes them different from the regular contents. If you are choosing sponsored content then you also get the choice between carousel ads, video ads and images ads.
Dynamic ads: These ads are visible on the right rail as you open the LinkedIn. Also this is the best way to speak to your audience through personalization. The users get to see their own personal details as soon these ads pop up on the screen. This can even be changed through the settings so that the details get hidden if the user finds this to be very personal. Dynamic ads are also of two types. One is follower ads and other is sponsored ads.
Text ads: These ads are considered as the best way to build a strong lead amongst the audience. This is also suitable in the terms of professional demographic. These ads are shown on the top and right side of the feed of LinkedIn. Approximately 58% of the companies say that making the lead generation better is the top priority of digital marketing. This is also a good way to manage company’s budget.
Awareness ads: If you want to make your brand stay on the tips of your audience then it is a good idea to go for awareness ads. These ads build a communication amongst the audience related to your brands, products and services, etc. These awareness ads also boost the engagement, help to gain followers and increase the views.
Part 4 Best 5 LinkedIn Video Practices
**Optimized setup:**To create an excellent video its setup is most important thing. So before you create the video keep in mind that your setup is well organized. Your set up includes lighting, background, camera and its position. Until the lighting is not perfect your video will lack its charm. Often natural lights are the best but artificial lights are also can do the work of perk. Also the background must be free from clutters. The camera that you are using should also be perfect and the camera position should also be in place.
Correct video length: When the correct video length is concerned, LinkedIn recommends it to be less than 15 seconds. This is so because the shorter the video is the more effective it can be. You should also keep in mind that these video may be of maximum 10 minutes but the starting moments must be engaging. This will keep your audience stay to watch your video till the end.
**Grab the viewer’s attention:**Social media platforms are filled with ignorable contents and when it comes to LinkedIn it can be so true. So if you want to grab the attention of your targeted audience then you must make your videos extraordinary. This is only possible when you focus on each and every aspect of the videos. Adding subtitles to your videos can also be an amazing idea to make them more engaging. You can even optimize the length of your video according to the objective that you want to convey.
**Plan the content according to your objective:**It is a good idea to remain up to the objective that you want to convey to your audience. No matter if you want to facilitate consideration or want to spread awareness. If you want to generate some conversions then you can go for making small demos in your videos.
**Go for the best tools:**At last but one of the most important points is to pay attention on the tool that you are using. Although there are a number of tools that can be used but nowadays, Wondershare Filmora Video Editor is the most in the use. Here are some extraordinary features of both the tools:
Features of Filmora:
● This one is an easy to use tool that can be used by beginners and less professional people.
● Using this tool you can experience latest filters and colors making their perk at the best.
● Here you will also get amazing sound effect to make your video stand out.
● You can create the videos in just a single click. This is the reason its feature of key framing is immensely popular.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Key Takeaways from This Episode
● LinkedIn is an application that has made its popularity amongst the users and advertisers in a very recent and less time. Ads and videos on this application is being loved and watched these days at a rapid rate. As per the increased demand increases a responsibility to meet those demands.
● To meet up the demands it is essential that all the technical requirements are fulfilled and also the protocols of the app are followed. This remains crucial and important in the terms of video aspect ratio, resolution, size and dimensions, and a lot more.
● If you are uploading your videos and ads on LinkedIn then it is must that they should be engaging and interesting. To make them exciting you may opt for the best practices which also include the use of popular tools. The latest tools like Filmora, Inshot, etc. are laced with all the additional features and make your video perfect for the apps.
The written content of LinkedIn has been taken over by the video content these days. Videos created with exceptional features and editing perks are booming amongst the audience.
In this article
01 [What is LinkedIn Video Format?](#Part 1)
02 [Everything You Need to Know About LinkedIn Ad Specs](#Part 2)
03 [5 Types of LinkedIn Ads](#Part 3)
04 [Best 5 LinkedIn Video Practices](#Part 4)
Part 1 What is LinkedIn Video Format?
01Can you post 1920x1080 on LinkedIn?
Yes, videos of 1920 by 1080px can be easily posted on LinkedIn. Moreover, this is the best resolution in which you should post your video. This will provide you the best quality.
02What aspect ratio is best for a LinkedIn video?
Although LinkedIn accepts and allows almost each aspect ratio but the most recommended aspect ratio is 16:This means it should remain between 1.778 and 0.565However, the aspect ratio can vary according to the mode of your video that is horizontal or vertical.
Part 2 Everything You Need to Know About LinkedIn Ad Specs
The specs can vary in the case of LinkedIn videos and LinkedIn ads. As the ads are totally different from the videos their specs also become different. Here are some of the specs that you should know when you are creating LinkedIn ads:
● Length: The maximum and minimum length of these ad videos are 3 seconds to 30 minutes respectively. However, the most successful video length is up to 15 seconds.
● File size and file format: The file size of the ad videos must be a minimum of 75 KB and the maximum it can be of 200 MB. The file format that is supported on the LinkedIn application is MP4.
● Audio Format and size: The audio format of these ad videos must be MPEG4 or ACC. If you talk about the audio size then it is recommended not to be more than 64 KHz.
● Resolution and aspect ratio: The resolution of these ads can be 360p, 480p, 720p or 1080p. When it comes to the aspect ratio then the best-recommended one is 16:9 for landscape mode and 9:16 for vertical mode.
● Video captions and headlines: If you are adding video captions in your ad video, then it must be in SRT format and the headlines should also be under 200 characters. It is recommended to keep the headlines up to maximum of 70 characters.
Part 3 5 types of LinkedIn Ads
LinkedIn provides you with several platforms and types of ad placements. Here mentioned are some of them:
Sponsored messages in LinkedIn: This type of LinkedIn ad was previously termed as sponsored InMail. Through this, you can directly advertise your product or brand in the user’s inbox. However, LinkedIn has set a maximum number of times that your customer can receive the messaging ad. This states that any member of your audience will not receive the ads more than two times in a short span of time. Also, it is estimated that consumers enjoy messaging ads but companies do not interact much with them via sponsored messaging ads.
Sponsored content: These ads show up in the feed of the LinkedIn user. No matter if they are using it on mobile on desktop. These sponsored contents also have a label of promotion on them. This makes them different from the regular contents. If you are choosing sponsored content then you also get the choice between carousel ads, video ads and images ads.
Dynamic ads: These ads are visible on the right rail as you open the LinkedIn. Also this is the best way to speak to your audience through personalization. The users get to see their own personal details as soon these ads pop up on the screen. This can even be changed through the settings so that the details get hidden if the user finds this to be very personal. Dynamic ads are also of two types. One is follower ads and other is sponsored ads.
Text ads: These ads are considered as the best way to build a strong lead amongst the audience. This is also suitable in the terms of professional demographic. These ads are shown on the top and right side of the feed of LinkedIn. Approximately 58% of the companies say that making the lead generation better is the top priority of digital marketing. This is also a good way to manage company’s budget.
Awareness ads: If you want to make your brand stay on the tips of your audience then it is a good idea to go for awareness ads. These ads build a communication amongst the audience related to your brands, products and services, etc. These awareness ads also boost the engagement, help to gain followers and increase the views.
Part 4 Best 5 LinkedIn Video Practices
**Optimized setup:**To create an excellent video its setup is most important thing. So before you create the video keep in mind that your setup is well organized. Your set up includes lighting, background, camera and its position. Until the lighting is not perfect your video will lack its charm. Often natural lights are the best but artificial lights are also can do the work of perk. Also the background must be free from clutters. The camera that you are using should also be perfect and the camera position should also be in place.
Correct video length: When the correct video length is concerned, LinkedIn recommends it to be less than 15 seconds. This is so because the shorter the video is the more effective it can be. You should also keep in mind that these video may be of maximum 10 minutes but the starting moments must be engaging. This will keep your audience stay to watch your video till the end.
**Grab the viewer’s attention:**Social media platforms are filled with ignorable contents and when it comes to LinkedIn it can be so true. So if you want to grab the attention of your targeted audience then you must make your videos extraordinary. This is only possible when you focus on each and every aspect of the videos. Adding subtitles to your videos can also be an amazing idea to make them more engaging. You can even optimize the length of your video according to the objective that you want to convey.
**Plan the content according to your objective:**It is a good idea to remain up to the objective that you want to convey to your audience. No matter if you want to facilitate consideration or want to spread awareness. If you want to generate some conversions then you can go for making small demos in your videos.
**Go for the best tools:**At last but one of the most important points is to pay attention on the tool that you are using. Although there are a number of tools that can be used but nowadays, Wondershare Filmora Video Editor is the most in the use. Here are some extraordinary features of both the tools:
Features of Filmora:
● This one is an easy to use tool that can be used by beginners and less professional people.
● Using this tool you can experience latest filters and colors making their perk at the best.
● Here you will also get amazing sound effect to make your video stand out.
● You can create the videos in just a single click. This is the reason its feature of key framing is immensely popular.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Key Takeaways from This Episode
● LinkedIn is an application that has made its popularity amongst the users and advertisers in a very recent and less time. Ads and videos on this application is being loved and watched these days at a rapid rate. As per the increased demand increases a responsibility to meet those demands.
● To meet up the demands it is essential that all the technical requirements are fulfilled and also the protocols of the app are followed. This remains crucial and important in the terms of video aspect ratio, resolution, size and dimensions, and a lot more.
● If you are uploading your videos and ads on LinkedIn then it is must that they should be engaging and interesting. To make them exciting you may opt for the best practices which also include the use of popular tools. The latest tools like Filmora, Inshot, etc. are laced with all the additional features and make your video perfect for the apps.
Apple’s Finest: Best Video Editing Software for Mac
Apple is widely known for its iPhone, iPad, and Macitonsh computer around the world, but do you know that it also provides some fantastic video editing software for creators? In this article, we’ve compiled a list of the best Apple video editing software on the market right now, including free, freemium, and premium solutions.
With these apps, you can modify videos on your smartphones or computers easily. And if you’ve invested in an iPhone 13 Pro or iPhone 13 Pro Max that can capture video in the high-resolution ProRes standard, you’ll find reliable software to make the most of your video. We’ll go over which applications are excellent for specific chores and provide statistics to help you discover the best match. Let’s get started!
Apple Apps for Video Editing You Should Try
In today’s world, photos and videos are an integral part of everyone’s life. Mobile phones, laptops, and cameras may all be used to capture them. But, it might not be easy to organize and decorate them according to one’s unique preferences. Fortunately, there are several tools available to help Apple users with these tasks.
In the following part, I will introduce 5 best apple video editing software, including its unique features listed.
1. Photos
Supported By: iOS/macOS/iPadOS
Pricing: Free to use
The number one on our list is the Photos app. It’s among the most well-known application for video editing enthusiasts in the iOS community. This is an application mostly used by professional designers and developers who are into the video editing profession.
What Can You Do with Photos App?
Apple Inc. created Photos, a picture storage and editing program. Its main features are its simplicity and ease of usage. Its very name is a lovely and obvious indication of its use. Since 2015, this Mac picture editing app has been offered for OS X Yosemite 10.10.3 and tvOS v.10.
Filters and Smart Sliders are among the editing tools available in this program. It also has the Mark-up tool that allows you to add text, shapes, and doodles, as well as signatures. What’s more, you can rotate, crop and auto enhance videos in this app as well. Like photos editing, if you are not satisfied with the editing, you can tap Revert to restore to the original version.
If you are using the Photos app on iPhone 13 and iPhone 13 Pro, you can adjust the focus points and the depth of the field in Cinematic mode to make a cinematic-looking video easily.
- Edit Videos Anywhere with iCloud Photo Library
The connection with iCloud Picture Library is where Photos outperforms every other Mac image editing tool. This fantastic feature allows users to fill out their libraries rather than their devices. This is accomplished by syncing photographs and videos across all Apple devices, including the iPhone, iPad, Apple TV, MacBook and Apple Watch.
- Moments
Photos employs Moments as an organizer, which may be used to build categories and years. Moments are a mix of the photo’s time and location information. Furthermore, facial recognition enables users to create groups based on a person, among other things.
- Themes
Themes, which allow users to make calendars, picture albums, and other projects, complement the modifying and organizing capabilities. The program also provides printing capabilities for professional results.
2. QuickTime Player
Supported By: iOS/macOS/iPad
Pricing: Free to use
Next on our list is the QuickTime Player that lets you do almost whatever you want to do with your videos and pictures. The app is built to support both beginners and professionals. However, we would lean more towards beginners because most professionals today prefer apps like iMovie or Final Cut Pro. But that’s not to say this one doesn’t have excellent features to offer.
What Can You Do with QuickTime Player App?
- Trim, Combine, Rotate, Split MOV Video
Everyone wants to make their lengthy videos short. QuickTime allows you to do precisely that with its trimming feature. Make your videos short and catchy with this feature. Further, you can combine two videos to make one excellent video for your presentation. The app also allows you to split different videos and combine them to produce more quality content.
- Record Screen and Voiceover
If you think your video footage can do well with a background voiceover of someone else, QuickTime Player allows you to record your audios in the background while your video plays smoothly. You can also record the desktop screen with the Player.
Check how to use QuickTime Player to Record Desktop Screen and Audio
- Shrink Video
If you believe your video looks better with a small size in appearance, try shrinking it using the shrink feature in the QuickTime Player. You can lower the video quality from 1080p, 720p to whatever your phone or Mac storage deems compatible.
3. Clips
Supported By: iOS/iPad
Pricing: Free to Use
You might not have heard of Clips as much as you may have heard about the others on this list. But don’t sleep on this one. Clips have slowly but surely gained the attraction of expert video editors, and you’d see almost all of them having Clips on their iPhones or Macs.
What Can You Do with Clips?
Apple Clips is interesting to check out when you’re an iOS fan. You can use this free video editing app to record and edit 16:9, 4:3 or square videos with various camera effects, stunning filters, animated text, music, emoji, stickers, and more, and then share it with your friends or family.
- Family-Oriented
Apple Clips is mainly oriented towards families and children, and it isn’t even close to the capabilities of iMovie. Nonetheless, it is moving closer to be a genuine video editing program with each new version.
- AR Spaces
Apple Clips, for instance, introduced AR Spaces, an augmented reality function for iPhone 12 Pro and iPad Pro owners, in April.
- Cinematic Mode
Furthermore, the most recent version in September enables you to import and edit video shot in Cinematic mode on the iPhone 13 and ProRes footage from the iPhone 13 Pro and Pro Max.
4. iMovie
Supported By: iOS/iPadOS/macOS
Pricing: Free to use
One of the most recognizable apps in the Apple market for video editing software is the iMovie app. Almost all professional experts are reaping the benefits of using the iMovie app. The app developers have emphasized greatly equipping the professionals and the newbies who so desperately want to make their mark into the video editing profession.
What Can You Do with iMovie?
iMovie, is more like Final Cut Pro X’s younger sibling. But it’s free with your Mac, so there’s no danger in giving it a shot. It’s an excellent option for newcomers learning to use editing software, casual enthusiasts, and even YouTubers who wish to cut up their films.
- Merge, Cut, Trim: Pull off Everything!
Although iMovie is rather simple, this may be considered a benefit for inexperienced editors. You can combine, cut, and rearrange your original video and audio with iMovie.
- 4K Video Editing
You may even export your work in 4K quality at up to 60 frames per second once you’ve done it. Many effects, transitions, filters, and fine-tuning settings for white balance, color matching, and audio isolation are also included.
- Cinematic Mode
In September, iMovie received a major upgrade, which included importing and editing footage taken in Cinematic mode on the iPhone 13 to Macs. You may now add, tweak, and delete focus points, as well as change the depths of field effect in a video shot in Cinematic mode, assuming you have a modern iPhone or iPad.
Check this complete guide about how to use iMovie to explore more features in iMovie.
5. Final Cut Pro
Supported By: macOS
Pricing: $299.99 for lifetime
Final Cut Pro is worth your attention if you would like a video editing program that you can use even if you may not have much expertise (and you plan on learning as a video editor when using it). It is one of the best video editing software for professionals to use on MacBook or iMac.
What Can You Do with Final Cut Pro?
Final Cut Pro is powerful editing software that experts use all over the world. It comes with extra features that are sure to appeal to Mac customers. It may require a few introductory videos to prepare yourself to start doing anything. Still, you can do basic editing and gradually master more complex techniques after you get your toes wet.
- Easy-to-Use Interface
Furthermore, Mac users would recognize the layout, which would make it much easier to use. But don’t be fooled by the product’s accessibility. It’s still a strong tool, and once you get used to it, the magnetic interface makes editing film a breeze.
- 360-Degree VR and 3D Tilting
Multicam editing, XML imports, and 360-degree VR content are supported, and color grading capabilities have been enhanced. Additional abilities, such as 3D titling and an outstanding Flow transition to ease out jump cuts, have been added to these functions.
- 90-Day Free Trial
Apple provides a free 90-day trial, so you can see whether this is something you’d be interested in before committing. HDR material may be created. That’s simply the tip of the iceberg.
Conclusion
Well, there you have it – your best Apple Video Editing apps to make video editing easier for you. Nowadays, when someone asks you about the kind of video editing software you’re using on your IOS device, you can proudly tell them about the one you like here the most.
Some of the apps we have reviewed here are ideal for beginners, but they are even more customized for professional video editors to make their videos appear flawless.
What Can You Do with Photos App?
Apple Inc. created Photos, a picture storage and editing program. Its main features are its simplicity and ease of usage. Its very name is a lovely and obvious indication of its use. Since 2015, this Mac picture editing app has been offered for OS X Yosemite 10.10.3 and tvOS v.10.
Filters and Smart Sliders are among the editing tools available in this program. It also has the Mark-up tool that allows you to add text, shapes, and doodles, as well as signatures. What’s more, you can rotate, crop and auto enhance videos in this app as well. Like photos editing, if you are not satisfied with the editing, you can tap Revert to restore to the original version.
If you are using the Photos app on iPhone 13 and iPhone 13 Pro, you can adjust the focus points and the depth of the field in Cinematic mode to make a cinematic-looking video easily.
- Edit Videos Anywhere with iCloud Photo Library
The connection with iCloud Picture Library is where Photos outperforms every other Mac image editing tool. This fantastic feature allows users to fill out their libraries rather than their devices. This is accomplished by syncing photographs and videos across all Apple devices, including the iPhone, iPad, Apple TV, MacBook and Apple Watch.
- Moments
Photos employs Moments as an organizer, which may be used to build categories and years. Moments are a mix of the photo’s time and location information. Furthermore, facial recognition enables users to create groups based on a person, among other things.
- Themes
Themes, which allow users to make calendars, picture albums, and other projects, complement the modifying and organizing capabilities. The program also provides printing capabilities for professional results.
2. QuickTime Player
Supported By: iOS/macOS/iPad
Pricing: Free to use
Next on our list is the QuickTime Player that lets you do almost whatever you want to do with your videos and pictures. The app is built to support both beginners and professionals. However, we would lean more towards beginners because most professionals today prefer apps like iMovie or Final Cut Pro. But that’s not to say this one doesn’t have excellent features to offer.
What Can You Do with QuickTime Player App?
- Trim, Combine, Rotate, Split MOV Video
Everyone wants to make their lengthy videos short. QuickTime allows you to do precisely that with its trimming feature. Make your videos short and catchy with this feature. Further, you can combine two videos to make one excellent video for your presentation. The app also allows you to split different videos and combine them to produce more quality content.
- Record Screen and Voiceover
If you think your video footage can do well with a background voiceover of someone else, QuickTime Player allows you to record your audios in the background while your video plays smoothly. You can also record the desktop screen with the Player.
Check how to use QuickTime Player to Record Desktop Screen and Audio
- Shrink Video
If you believe your video looks better with a small size in appearance, try shrinking it using the shrink feature in the QuickTime Player. You can lower the video quality from 1080p, 720p to whatever your phone or Mac storage deems compatible.
3. Clips
Supported By: iOS/iPad
Pricing: Free to Use
You might not have heard of Clips as much as you may have heard about the others on this list. But don’t sleep on this one. Clips have slowly but surely gained the attraction of expert video editors, and you’d see almost all of them having Clips on their iPhones or Macs.
What Can You Do with Clips?
Apple Clips is interesting to check out when you’re an iOS fan. You can use this free video editing app to record and edit 16:9, 4:3 or square videos with various camera effects, stunning filters, animated text, music, emoji, stickers, and more, and then share it with your friends or family.
- Family-Oriented
Apple Clips is mainly oriented towards families and children, and it isn’t even close to the capabilities of iMovie. Nonetheless, it is moving closer to be a genuine video editing program with each new version.
- AR Spaces
Apple Clips, for instance, introduced AR Spaces, an augmented reality function for iPhone 12 Pro and iPad Pro owners, in April.
- Cinematic Mode
Furthermore, the most recent version in September enables you to import and edit video shot in Cinematic mode on the iPhone 13 and ProRes footage from the iPhone 13 Pro and Pro Max.
4. iMovie
Supported By: iOS/iPadOS/macOS
Pricing: Free to use
One of the most recognizable apps in the Apple market for video editing software is the iMovie app. Almost all professional experts are reaping the benefits of using the iMovie app. The app developers have emphasized greatly equipping the professionals and the newbies who so desperately want to make their mark into the video editing profession.
What Can You Do with iMovie?
iMovie, is more like Final Cut Pro X’s younger sibling. But it’s free with your Mac, so there’s no danger in giving it a shot. It’s an excellent option for newcomers learning to use editing software, casual enthusiasts, and even YouTubers who wish to cut up their films.
- Merge, Cut, Trim: Pull off Everything!
Although iMovie is rather simple, this may be considered a benefit for inexperienced editors. You can combine, cut, and rearrange your original video and audio with iMovie.
- 4K Video Editing
You may even export your work in 4K quality at up to 60 frames per second once you’ve done it. Many effects, transitions, filters, and fine-tuning settings for white balance, color matching, and audio isolation are also included.
- Cinematic Mode
In September, iMovie received a major upgrade, which included importing and editing footage taken in Cinematic mode on the iPhone 13 to Macs. You may now add, tweak, and delete focus points, as well as change the depths of field effect in a video shot in Cinematic mode, assuming you have a modern iPhone or iPad.
Check this complete guide about how to use iMovie to explore more features in iMovie.
5. Final Cut Pro
Supported By: macOS
Pricing: $299.99 for lifetime
Final Cut Pro is worth your attention if you would like a video editing program that you can use even if you may not have much expertise (and you plan on learning as a video editor when using it). It is one of the best video editing software for professionals to use on MacBook or iMac.
What Can You Do with Final Cut Pro?
Final Cut Pro is powerful editing software that experts use all over the world. It comes with extra features that are sure to appeal to Mac customers. It may require a few introductory videos to prepare yourself to start doing anything. Still, you can do basic editing and gradually master more complex techniques after you get your toes wet.
- Easy-to-Use Interface
Furthermore, Mac users would recognize the layout, which would make it much easier to use. But don’t be fooled by the product’s accessibility. It’s still a strong tool, and once you get used to it, the magnetic interface makes editing film a breeze.
- 360-Degree VR and 3D Tilting
Multicam editing, XML imports, and 360-degree VR content are supported, and color grading capabilities have been enhanced. Additional abilities, such as 3D titling and an outstanding Flow transition to ease out jump cuts, have been added to these functions.
- 90-Day Free Trial
Apple provides a free 90-day trial, so you can see whether this is something you’d be interested in before committing. HDR material may be created. That’s simply the tip of the iceberg.
Conclusion
Well, there you have it – your best Apple Video Editing apps to make video editing easier for you. Nowadays, when someone asks you about the kind of video editing software you’re using on your IOS device, you can proudly tell them about the one you like here the most.
Some of the apps we have reviewed here are ideal for beginners, but they are even more customized for professional video editors to make their videos appear flawless.
What Can You Do with Photos App?
Apple Inc. created Photos, a picture storage and editing program. Its main features are its simplicity and ease of usage. Its very name is a lovely and obvious indication of its use. Since 2015, this Mac picture editing app has been offered for OS X Yosemite 10.10.3 and tvOS v.10.
Filters and Smart Sliders are among the editing tools available in this program. It also has the Mark-up tool that allows you to add text, shapes, and doodles, as well as signatures. What’s more, you can rotate, crop and auto enhance videos in this app as well. Like photos editing, if you are not satisfied with the editing, you can tap Revert to restore to the original version.
If you are using the Photos app on iPhone 13 and iPhone 13 Pro, you can adjust the focus points and the depth of the field in Cinematic mode to make a cinematic-looking video easily.
- Edit Videos Anywhere with iCloud Photo Library
The connection with iCloud Picture Library is where Photos outperforms every other Mac image editing tool. This fantastic feature allows users to fill out their libraries rather than their devices. This is accomplished by syncing photographs and videos across all Apple devices, including the iPhone, iPad, Apple TV, MacBook and Apple Watch.
- Moments
Photos employs Moments as an organizer, which may be used to build categories and years. Moments are a mix of the photo’s time and location information. Furthermore, facial recognition enables users to create groups based on a person, among other things.
- Themes
Themes, which allow users to make calendars, picture albums, and other projects, complement the modifying and organizing capabilities. The program also provides printing capabilities for professional results.
2. QuickTime Player
Supported By: iOS/macOS/iPad
Pricing: Free to use
Next on our list is the QuickTime Player that lets you do almost whatever you want to do with your videos and pictures. The app is built to support both beginners and professionals. However, we would lean more towards beginners because most professionals today prefer apps like iMovie or Final Cut Pro. But that’s not to say this one doesn’t have excellent features to offer.
What Can You Do with QuickTime Player App?
- Trim, Combine, Rotate, Split MOV Video
Everyone wants to make their lengthy videos short. QuickTime allows you to do precisely that with its trimming feature. Make your videos short and catchy with this feature. Further, you can combine two videos to make one excellent video for your presentation. The app also allows you to split different videos and combine them to produce more quality content.
- Record Screen and Voiceover
If you think your video footage can do well with a background voiceover of someone else, QuickTime Player allows you to record your audios in the background while your video plays smoothly. You can also record the desktop screen with the Player.
Check how to use QuickTime Player to Record Desktop Screen and Audio
- Shrink Video
If you believe your video looks better with a small size in appearance, try shrinking it using the shrink feature in the QuickTime Player. You can lower the video quality from 1080p, 720p to whatever your phone or Mac storage deems compatible.
3. Clips
Supported By: iOS/iPad
Pricing: Free to Use
You might not have heard of Clips as much as you may have heard about the others on this list. But don’t sleep on this one. Clips have slowly but surely gained the attraction of expert video editors, and you’d see almost all of them having Clips on their iPhones or Macs.
What Can You Do with Clips?
Apple Clips is interesting to check out when you’re an iOS fan. You can use this free video editing app to record and edit 16:9, 4:3 or square videos with various camera effects, stunning filters, animated text, music, emoji, stickers, and more, and then share it with your friends or family.
- Family-Oriented
Apple Clips is mainly oriented towards families and children, and it isn’t even close to the capabilities of iMovie. Nonetheless, it is moving closer to be a genuine video editing program with each new version.
- AR Spaces
Apple Clips, for instance, introduced AR Spaces, an augmented reality function for iPhone 12 Pro and iPad Pro owners, in April.
- Cinematic Mode
Furthermore, the most recent version in September enables you to import and edit video shot in Cinematic mode on the iPhone 13 and ProRes footage from the iPhone 13 Pro and Pro Max.
4. iMovie
Supported By: iOS/iPadOS/macOS
Pricing: Free to use
One of the most recognizable apps in the Apple market for video editing software is the iMovie app. Almost all professional experts are reaping the benefits of using the iMovie app. The app developers have emphasized greatly equipping the professionals and the newbies who so desperately want to make their mark into the video editing profession.
What Can You Do with iMovie?
iMovie, is more like Final Cut Pro X’s younger sibling. But it’s free with your Mac, so there’s no danger in giving it a shot. It’s an excellent option for newcomers learning to use editing software, casual enthusiasts, and even YouTubers who wish to cut up their films.
- Merge, Cut, Trim: Pull off Everything!
Although iMovie is rather simple, this may be considered a benefit for inexperienced editors. You can combine, cut, and rearrange your original video and audio with iMovie.
- 4K Video Editing
You may even export your work in 4K quality at up to 60 frames per second once you’ve done it. Many effects, transitions, filters, and fine-tuning settings for white balance, color matching, and audio isolation are also included.
- Cinematic Mode
In September, iMovie received a major upgrade, which included importing and editing footage taken in Cinematic mode on the iPhone 13 to Macs. You may now add, tweak, and delete focus points, as well as change the depths of field effect in a video shot in Cinematic mode, assuming you have a modern iPhone or iPad.
Check this complete guide about how to use iMovie to explore more features in iMovie.
5. Final Cut Pro
Supported By: macOS
Pricing: $299.99 for lifetime
Final Cut Pro is worth your attention if you would like a video editing program that you can use even if you may not have much expertise (and you plan on learning as a video editor when using it). It is one of the best video editing software for professionals to use on MacBook or iMac.
What Can You Do with Final Cut Pro?
Final Cut Pro is powerful editing software that experts use all over the world. It comes with extra features that are sure to appeal to Mac customers. It may require a few introductory videos to prepare yourself to start doing anything. Still, you can do basic editing and gradually master more complex techniques after you get your toes wet.
- Easy-to-Use Interface
Furthermore, Mac users would recognize the layout, which would make it much easier to use. But don’t be fooled by the product’s accessibility. It’s still a strong tool, and once you get used to it, the magnetic interface makes editing film a breeze.
- 360-Degree VR and 3D Tilting
Multicam editing, XML imports, and 360-degree VR content are supported, and color grading capabilities have been enhanced. Additional abilities, such as 3D titling and an outstanding Flow transition to ease out jump cuts, have been added to these functions.
- 90-Day Free Trial
Apple provides a free 90-day trial, so you can see whether this is something you’d be interested in before committing. HDR material may be created. That’s simply the tip of the iceberg.
Conclusion
Well, there you have it – your best Apple Video Editing apps to make video editing easier for you. Nowadays, when someone asks you about the kind of video editing software you’re using on your IOS device, you can proudly tell them about the one you like here the most.
Some of the apps we have reviewed here are ideal for beginners, but they are even more customized for professional video editors to make their videos appear flawless.
What Can You Do with Photos App?
Apple Inc. created Photos, a picture storage and editing program. Its main features are its simplicity and ease of usage. Its very name is a lovely and obvious indication of its use. Since 2015, this Mac picture editing app has been offered for OS X Yosemite 10.10.3 and tvOS v.10.
Filters and Smart Sliders are among the editing tools available in this program. It also has the Mark-up tool that allows you to add text, shapes, and doodles, as well as signatures. What’s more, you can rotate, crop and auto enhance videos in this app as well. Like photos editing, if you are not satisfied with the editing, you can tap Revert to restore to the original version.
If you are using the Photos app on iPhone 13 and iPhone 13 Pro, you can adjust the focus points and the depth of the field in Cinematic mode to make a cinematic-looking video easily.
- Edit Videos Anywhere with iCloud Photo Library
The connection with iCloud Picture Library is where Photos outperforms every other Mac image editing tool. This fantastic feature allows users to fill out their libraries rather than their devices. This is accomplished by syncing photographs and videos across all Apple devices, including the iPhone, iPad, Apple TV, MacBook and Apple Watch.
- Moments
Photos employs Moments as an organizer, which may be used to build categories and years. Moments are a mix of the photo’s time and location information. Furthermore, facial recognition enables users to create groups based on a person, among other things.
- Themes
Themes, which allow users to make calendars, picture albums, and other projects, complement the modifying and organizing capabilities. The program also provides printing capabilities for professional results.
2. QuickTime Player
Supported By: iOS/macOS/iPad
Pricing: Free to use
Next on our list is the QuickTime Player that lets you do almost whatever you want to do with your videos and pictures. The app is built to support both beginners and professionals. However, we would lean more towards beginners because most professionals today prefer apps like iMovie or Final Cut Pro. But that’s not to say this one doesn’t have excellent features to offer.
What Can You Do with QuickTime Player App?
- Trim, Combine, Rotate, Split MOV Video
Everyone wants to make their lengthy videos short. QuickTime allows you to do precisely that with its trimming feature. Make your videos short and catchy with this feature. Further, you can combine two videos to make one excellent video for your presentation. The app also allows you to split different videos and combine them to produce more quality content.
- Record Screen and Voiceover
If you think your video footage can do well with a background voiceover of someone else, QuickTime Player allows you to record your audios in the background while your video plays smoothly. You can also record the desktop screen with the Player.
Check how to use QuickTime Player to Record Desktop Screen and Audio
- Shrink Video
If you believe your video looks better with a small size in appearance, try shrinking it using the shrink feature in the QuickTime Player. You can lower the video quality from 1080p, 720p to whatever your phone or Mac storage deems compatible.
3. Clips
Supported By: iOS/iPad
Pricing: Free to Use
You might not have heard of Clips as much as you may have heard about the others on this list. But don’t sleep on this one. Clips have slowly but surely gained the attraction of expert video editors, and you’d see almost all of them having Clips on their iPhones or Macs.
What Can You Do with Clips?
Apple Clips is interesting to check out when you’re an iOS fan. You can use this free video editing app to record and edit 16:9, 4:3 or square videos with various camera effects, stunning filters, animated text, music, emoji, stickers, and more, and then share it with your friends or family.
- Family-Oriented
Apple Clips is mainly oriented towards families and children, and it isn’t even close to the capabilities of iMovie. Nonetheless, it is moving closer to be a genuine video editing program with each new version.
- AR Spaces
Apple Clips, for instance, introduced AR Spaces, an augmented reality function for iPhone 12 Pro and iPad Pro owners, in April.
- Cinematic Mode
Furthermore, the most recent version in September enables you to import and edit video shot in Cinematic mode on the iPhone 13 and ProRes footage from the iPhone 13 Pro and Pro Max.
4. iMovie
Supported By: iOS/iPadOS/macOS
Pricing: Free to use
One of the most recognizable apps in the Apple market for video editing software is the iMovie app. Almost all professional experts are reaping the benefits of using the iMovie app. The app developers have emphasized greatly equipping the professionals and the newbies who so desperately want to make their mark into the video editing profession.
What Can You Do with iMovie?
iMovie, is more like Final Cut Pro X’s younger sibling. But it’s free with your Mac, so there’s no danger in giving it a shot. It’s an excellent option for newcomers learning to use editing software, casual enthusiasts, and even YouTubers who wish to cut up their films.
- Merge, Cut, Trim: Pull off Everything!
Although iMovie is rather simple, this may be considered a benefit for inexperienced editors. You can combine, cut, and rearrange your original video and audio with iMovie.
- 4K Video Editing
You may even export your work in 4K quality at up to 60 frames per second once you’ve done it. Many effects, transitions, filters, and fine-tuning settings for white balance, color matching, and audio isolation are also included.
- Cinematic Mode
In September, iMovie received a major upgrade, which included importing and editing footage taken in Cinematic mode on the iPhone 13 to Macs. You may now add, tweak, and delete focus points, as well as change the depths of field effect in a video shot in Cinematic mode, assuming you have a modern iPhone or iPad.
Check this complete guide about how to use iMovie to explore more features in iMovie.
5. Final Cut Pro
Supported By: macOS
Pricing: $299.99 for lifetime
Final Cut Pro is worth your attention if you would like a video editing program that you can use even if you may not have much expertise (and you plan on learning as a video editor when using it). It is one of the best video editing software for professionals to use on MacBook or iMac.
What Can You Do with Final Cut Pro?
Final Cut Pro is powerful editing software that experts use all over the world. It comes with extra features that are sure to appeal to Mac customers. It may require a few introductory videos to prepare yourself to start doing anything. Still, you can do basic editing and gradually master more complex techniques after you get your toes wet.
- Easy-to-Use Interface
Furthermore, Mac users would recognize the layout, which would make it much easier to use. But don’t be fooled by the product’s accessibility. It’s still a strong tool, and once you get used to it, the magnetic interface makes editing film a breeze.
- 360-Degree VR and 3D Tilting
Multicam editing, XML imports, and 360-degree VR content are supported, and color grading capabilities have been enhanced. Additional abilities, such as 3D titling and an outstanding Flow transition to ease out jump cuts, have been added to these functions.
- 90-Day Free Trial
Apple provides a free 90-day trial, so you can see whether this is something you’d be interested in before committing. HDR material may be created. That’s simply the tip of the iceberg.
Conclusion
Well, there you have it – your best Apple Video Editing apps to make video editing easier for you. Nowadays, when someone asks you about the kind of video editing software you’re using on your IOS device, you can proudly tell them about the one you like here the most.
Some of the apps we have reviewed here are ideal for beginners, but they are even more customized for professional video editors to make their videos appear flawless.
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- Title: The Ultimate List of Video Editing Software for Beginners for 2024
- Author: Emma
- Created at : 2024-05-19 05:47:30
- Updated at : 2024-05-20 05:47:30
- Link: https://video-ai-editor.techidaily.com/the-ultimate-list-of-video-editing-software-for-beginners-for-2024/
- License: This work is licensed under CC BY-NC-SA 4.0.
